Shopify MailerLite Integration Using Pabbly Connect

Learn how to integrate Shopify and MailerLite using Pabbly Connect to automatically add subscribers from new orders. Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below

1. Overview of Shopify and MailerLite Integration Using Pabbly Connect

The integration of Shopify and MailerLite using Pabbly Connect allows you to automatically add subscribers whenever a new order is placed in Shopify. Shopify is a robust e-commerce platform, while MailerLite is an effective email marketing tool. This integration enhances your marketing efforts by ensuring that customer data is efficiently captured and utilized.

While Shopify and MailerLite offer some native integration, they come with limitations. By using Pabbly Connect, you can overcome these limitations and streamline your workflow without any coding knowledge. This tutorial will guide you step-by-step through the integration process.

2. Setting Up Pabbly Connect for Shopify Integration

To start integrating Shopify with MailerLite, you first need to access Pabbly Connect. Begin by visiting the Pabbly website and logging into your account. If you don’t have an account, you can create one for free. Once logged in, navigate to the Pabbly Connect dashboard.

From the dashboard, click on the option to create a new workflow. Name your workflow, for example, ‘Shopify MailerLite Integration’. Next, choose Shopify as your application and select the trigger event as ‘New Order’. This sets up the trigger for your automation.

• Go to Pabbly Connect and log in.
• Create a new workflow and name it.
• Select Shopify and choose ‘New Order’ as the trigger event.

After setting the trigger, Pabbly Connect will provide a webhook URL. This URL is essential for capturing data from Shopify. Copy this URL as it will be used in the Shopify settings to link the two applications.

3. Configuring Shopify to Send Data to Pabbly Connect

Now that you have the webhook URL, you need to configure your Shopify settings to send order data to Pabbly Connect. Go to your Shopify account, navigate to ‘Settings’, and then to ‘Notifications’. Here, you will find the option to create a new webhook.

Select ‘Order Creation’ as the event for the webhook and paste the copied webhook URL into the appropriate field. Ensure that the format is set to JSON. Save the webhook settings to establish a connection between Shopify and Pabbly Connect.

• Navigate to Shopify Settings and click on Notifications.
• Create a new webhook for ‘Order Creation’.
• Paste the webhook URL and save the settings.

Once the webhook is saved, return to Pabbly Connect and click on ‘Capture Webhook Response’. This action will allow Pabbly Connect to receive data from Shopify whenever a new order is created.

4. Adding MailerLite Integration in Pabbly Connect

With the webhook set up, the next step is to integrate MailerLite into your workflow using Pabbly Connect. Click on the ‘+’ button to add a new action step and select MailerLite. For the action event, choose ‘Add Subscriber’. This action will allow you to add new subscribers to your MailerLite account based on the Shopify order data.

You will need to connect your MailerLite account by providing an API key. To obtain the API key, log into your MailerLite account, go to your profile settings, and navigate to the ‘Integrations’ section. Here, you will find the ‘Developer API’ option where you can generate and copy your API key.

Add MailerLite as an action in Pabbly Connect. Select ‘Add Subscriber’ as the action event. Copy the API key from MailerLite and paste it into Pabbly Connect.

After connecting MailerLite, map the fields from the webhook response to the corresponding fields in MailerLite. This includes mapping the subscriber’s email, first name, last name, and any other relevant information. Finally, save your settings and send a test request to ensure that the integration works smoothly.

5. Testing the Integration of Shopify and MailerLite

To ensure that your integration is functioning correctly, it’s time to test it. Go back to your Shopify store and create a new order. Fill in the required customer details and complete the order process. Once the order is placed, Pabbly Connect should capture the data from the new order.

Return to Pabbly Connect and check if the captured data includes the subscriber details. If everything is set up correctly, you will see the order information displayed in the webhook response. You can then check your MailerLite account to confirm that the new subscriber has been added to the specified group.

Create a new order in Shopify to trigger the integration. Verify that Pabbly Connect captures the order data. Check MailerLite to ensure the subscriber is added.

If the subscriber appears in MailerLite with all the correct details, congratulations! You have successfully integrated Shopify and MailerLite using Pabbly Connect. This automation will now work seamlessly, adding subscribers automatically with each new order placed.

Conclusion

Integrating Shopify and MailerLite using Pabbly Connect allows for efficient subscriber management and enhanced email marketing efforts. By following the steps outlined in this tutorial, you can automate the process of adding new subscribers from Shopify orders, ensuring that you stay connected with your customers effortlessly.