Setup Shopify Abandoned Cart Recovery via Gmail Using Pabbly Connect

Learn how to set up Shopify abandoned cart recovery via Gmail using Pabbly Connect. Follow this step-by-step tutorial for seamless integration. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Setup Pabbly Connect to Integrate Shopify and Gmail

To start setting up Shopify abandoned cart recovery via Gmail, you need to access Pabbly Connect. This platform allows you to integrate various applications seamlessly. Begin by visiting the Pabbly website and signing in to your account.

Once logged in, navigate to the Pabbly Connect dashboard. Here, you can create a new workflow that will connect Shopify with Gmail to automate the abandoned cart recovery process. Click on the ‘Create Workflow’ button to get started.

2. Creating the Workflow in Pabbly Connect

In this section, you will create a workflow to connect Shopify and Gmail using Pabbly Connect. Name the workflow something descriptive, such as ‘Shopify to Gmail Abandoned Cart Recovery.’ This helps in easily identifying the workflow later.

Next, you will set up the trigger event. Choose Shopify as the app in the trigger window and select the event as ‘New Abandoned Checkouts.’ This will ensure that the workflow triggers whenever a cart is abandoned in your Shopify store.

• Select the Shopify app in the trigger window.
• Set the trigger event to ‘New Abandoned Checkouts.’
• Click on ‘Connect’ to link your Shopify account.

After connecting, you will need to provide your Shopify store’s subdomain and create a private app for authentication. This allows Pabbly Connect to access necessary data from your Shopify store.

3. Configuring Shopify for Pabbly Connect

To configure Shopify for use with Pabbly Connect, you must create a private app. Go to your Shopify admin panel, navigate to ‘Apps,’ and select ‘Manage private apps.’ Here, you can create a new private app.

When creating the app, fill in the required fields like the app name and emergency developer email. Ensure to grant the necessary permissions for reading and writing customer and order data.

• Set the app name and developer email.
• Change permissions to read and write for customers and orders.
• Save the app and copy the API password.

With the API password and subdomain, return to Pabbly Connect to complete the connection. This will allow the workflow to fetch abandoned cart details from Shopify.

4. Sending Emails via Gmail Using Pabbly Connect

After setting up Shopify, you will now configure Gmail in your Pabbly Connect workflow. In the action window, select Gmail and choose the action event as ‘Send Email.’ This will enable you to send an email to customers who abandoned their carts.

Connect your Gmail account by selecting it from the list and allowing the necessary permissions. Once connected, you will need to fill in the recipient’s details, including the name and email address of the customer who abandoned the cart.

Map the recipient’s name and email from the Shopify data. Set the sender name as your Shopify store name. Craft the email subject and content, including a link to the abandoned checkout.

Finally, test the workflow by sending a test email. If successful, customers will receive an email prompting them to complete their purchase.

5. Conclusion: Successful Integration with Pabbly Connect

In conclusion, setting up Shopify abandoned cart recovery via Gmail using Pabbly Connect is a straightforward process. By following the steps outlined above, you can automate email notifications to customers who abandon their carts, improving your chances of recovering lost sales.

This integration not only saves time but also enhances customer experience by reminding them of their pending purchases. With Pabbly Connect, you can seamlessly connect Shopify and Gmail, ensuring a smooth workflow for your business.

By leveraging Pabbly Connect, you can effectively manage abandoned cart recovery and boost your e-commerce sales. Start implementing this powerful integration today!