Learn how to recover abandoned carts in WooCommerce with Klaviyo List using Pabbly Connect for effective automation and integration. Revolutionize your productivity approach with just a few strategic clicks. Uncover professional methods for connecting applications and creating workflows that reclaim hours of your week.
Watch Step By Step Video Tutorial Below
1. Setting Up Pabbly Connect for WooCommerce and Klaviyo Integration
To recover abandoned carts in WooCommerce, we will utilize Pabbly Connect as the integration platform. Begin by accessing Pabbly Connect through the URL p.com/c/connect. If you don’t have an account, click on the ‘Sign Up for Free’ button to create one. This process is quick and provides you with 100 free tasks each month.
After logging into your account, navigate to the dashboard. Click on the ‘Create Workflow’ button to start a new automation process. Name your workflow something descriptive, such as ‘Recover Abandoned Carts in WooCommerce with Klaviyo List.’ Select the appropriate folder where you want to save this workflow. This sets the stage for the integration process between WooCommerce and Klaviyo through Pabbly Connect.
2. Trigger Setup in Pabbly Connect Using WooCommerce
In this step, we will configure the trigger in Pabbly Connect. Click on the trigger application and search for WooCommerce. Select WooCommerce as your trigger application and choose the event ‘New Cart Abandonment’ from the dropdown menu. This event will initiate your workflow whenever a cart is abandoned in your WooCommerce store.
- Search for WooCommerce in the trigger application.
- Select the trigger event ‘New Cart Abandonment’.
- Proceed to connect WooCommerce with Pabbly Connect using the provided VAB URL.
After setting the trigger, log into your WordPress account to install the WooCommerce Abandoned Cart Recovery plugin. Ensure that tracking is enabled and set a cutoff time of 15 minutes for cart abandonment. This configuration allows Pabbly Connect to receive customer details after the cart is considered abandoned.
3. Connecting WooCommerce to Pabbly Connect
To establish the connection between WooCommerce and Pabbly Connect, copy the VAB URL generated in your workflow. Go back to your WooCommerce settings and paste this URL into the appropriate field under the plugin settings. Make sure to enable the option to trigger the VAB URL automatically upon cart abandonment.
Once the setup is complete, test the connection by triggering a sample abandonment. This will send test data back to Pabbly Connect, allowing you to verify that the data is being captured correctly. You should see customer details such as first name, last name, email address, and the products abandoned in the cart.
After confirming that the test data is successfully received, you can proceed to the next step of creating a profile in Klaviyo using the information captured from the abandoned cart. This is where Pabbly Connect plays a vital role by facilitating the data transfer between WooCommerce and Klaviyo.
4. Creating a Profile in Klaviyo Using Pabbly Connect
Next, we will create a profile in Klaviyo for the customer whose cart was abandoned. In Pabbly Connect, add a new action step and select Klaviyo V2 as the application. Choose the action event ‘Create Profile’ to set up a new profile based on the customer data received from WooCommerce.
Connect Klaviyo to Pabbly Connect by providing the necessary API key and selecting the latest revision. Fill in the required customer details such as email, first name, last name, and phone number. Use the mapping feature in Pabbly Connect to dynamically pull these details from the previous WooCommerce step.
- Select Klaviyo V2 and choose ‘Create Profile’ as the action event.
- Map the customer details from the WooCommerce abandonment data.
- Save and test the action to ensure the profile is created successfully.
Once the profile is created, you can check in Klaviyo to confirm that the new profile has been added. This integration through Pabbly Connect ensures that customer data is accurately captured and stored for future email marketing efforts.
5. Subscribing the Profile in Klaviyo List
After successfully creating a profile in Klaviyo, the next step is to subscribe this profile to your designated list for abandoned carts. In Pabbly Connect, add another action step and select Klaviyo V2 again. This time, choose the action event ‘Subscribe Profile’ to add the newly created profile to your list.
Map the profile ID from the previous step to ensure the correct profile is subscribed. Additionally, provide the email and phone number details, and select the option to subscribe the profile for email marketing. Finally, choose the specific list in Klaviyo where you want to add this profile.
Select Klaviyo V2 and choose ‘Subscribe Profile’ as the action event. Map the profile ID and other details to ensure accurate subscription. Save the action and test to confirm the profile is subscribed successfully.
Upon successful subscription, the profile will receive automated emails designed to recover the abandoned cart. This entire process is streamlined through Pabbly Connect, allowing you to effectively manage and recover abandoned carts in your WooCommerce store.
Conclusion
In this tutorial, we explored how to recover abandoned carts in WooCommerce using Klaviyo List with the help of Pabbly Connect. By following the steps outlined, you can effectively automate the process of capturing customer details and sending follow-up emails to encourage purchases. This integration not only helps in recovering lost revenue but also enhances the overall customer experience.
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