Integrating WooCommerce with MailerLite Using Pabbly Connect: A Step-by-Step Guide

Learn how to integrate WooCommerce with MailerLite using Pabbly Connect to automate order details and enhance email campaigns. Step-by-step tutorial included. Transform complex automation concepts into accessible, actionable steps that eliminate unnecessary manual work while maximizing existing application capabilities.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start the integration process, access Pabbly Connect by visiting its official website. If you don’t have an account, you can sign up for free, which allows you to handle up to 100 tasks monthly.

Once logged in, navigate to the dashboard. Here, you will see various applications available for integration. Click on the option for Pabbly Connect to begin creating your workflow.

2. Creating a Workflow in Pabbly Connect

In this step, you will create a new workflow in Pabbly Connect. Click the ‘Create Workflow’ button and name your workflow according to your objective, such as ‘WooCommerce Order to MailerLite’.

• Click on the ‘Create’ button to proceed.
• You will see the Trigger and Action setup boxes.
• Select ‘WooCommerce’ as your Trigger application.

After selecting WooCommerce, choose the trigger event as ‘New Order Created’. This setup will ensure that every time a new order is placed, it triggers the workflow in Pabbly Connect.

3. Connecting WooCommerce to Pabbly Connect

To connect WooCommerce with Pabbly Connect, you need to copy the generated webhook URL. This URL acts as a bridge to send order details from WooCommerce to Pabbly Connect.

In your WooCommerce account, go to Settings > Advanced > Webhooks. Click on ‘Create a New Webhook’ and fill in the required fields:

• Name: New Orders
• Status: Active
• Topic: Order Created
• Delivery URL: Paste your copied webhook URL here.

After saving the webhook, return to Pabbly Connect to confirm the connection by clicking on ‘Recapture Webhook Response’. This sets up the integration, allowing Pabbly Connect to receive order details from WooCommerce.

4. Sending Order Details to MailerLite Using Pabbly Connect

Now, set up the action in Pabbly Connect to send the order details to MailerLite. Choose ‘API by Pabbly’ as your Action application and select ‘Execute API Request’ as your action event.

In this step, you will configure the API request to create a new subscriber in MailerLite. Use the API documentation from MailerLite to find the endpoint URL and required parameters:

Method: POST Endpoint URL: Paste the MailerLite API endpoint URL here. Authentication: Use Bearer Token for authorization.

After setting these parameters, map the required fields such as email and status from the WooCommerce order response. This mapping will ensure that every new order creates a subscriber in MailerLite automatically.

5. Testing and Verifying the Integration

Once everything is set up in Pabbly Connect, it’s time to test the workflow. Create a new order in your WooCommerce store to trigger the webhook.

After placing the order, return to Pabbly Connect and check if you received the order details in the webhook response. If successful, you can verify in your MailerLite account that a new subscriber has been created with the order details.

This integration allows you to automate the process of sending WooCommerce order details to MailerLite, enhancing your email marketing efforts and improving customer engagement.

Conclusion

Integrating WooCommerce with MailerLite using Pabbly Connect streamlines your order management and email marketing processes. By following these steps, you can automate the flow of order details, enhancing customer communication and retention.