Integrating Stripe Customers to Mailchimp with Pabbly Connect: A Step-by-Step Guide

Learn how to create Mailchimp subscribers from Stripe customers using Pabbly Connect. Follow our detailed tutorial for seamless integration. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

Accessing Pabbly Connect for Integration

To create Mailchimp subscribers from Stripe customers, the first step is accessing Pabbly Connect. Open your browser and type in Pabbly.com/connect to reach the landing page.

Once on the Pabbly Connect website, sign in to your account by clicking on the ‘Sign In’ button at the top right corner. If you are a new user, select ‘Sign Up for Free’ to create an account and get 100 free tasks monthly.

Creating a New Workflow in Pabbly Connect

After signing in, navigate to the dashboard where you will find all your workflows. To create a new workflow, click on ‘Create Workflow’. Name it ‘How to Create Mailchimp Subscriber from Stripe Customer’ and select the folder where you want to save it. using Pabbly Connect

Now you will see two boxes: one for the trigger and one for the action. In this case, the trigger application will be Stripe, and the action application will be Mailchimp, allowing us to automate the subscriber creation process.

Setting Up Stripe as the Trigger Application

In the trigger setup, choose Stripe as your application and select the trigger event as ‘New Customer’. This means every time a new customer is added in Stripe, it will trigger the workflow in Pabbly Connect.

Next, you will need to connect Stripe to Pabbly Connect by providing a webhook URL. This URL acts as a bridge between the two applications. To do this, go to your Stripe account, access the Developers section, and then the Webhooks section.

• Click on ‘Add Endpoint’.
• Paste the webhook URL from Pabbly Connect.
• Set the description and select ‘Customer Created’ as the trigger event.

Once done, click ‘Add Endpoint’. This will allow Stripe to send data to Pabbly Connect whenever a new customer is created.

Setting Up Mailchimp as the Action Application

After successfully setting up the trigger, the next step is to configure Mailchimp as the action application. In the action setup, select Mailchimp and choose the action event as ‘Add New Member with Custom Fields’.

To connect Mailchimp to Pabbly Connect, you need to enter your API key and data center. Log into your Mailchimp account, navigate to your profile, and find the API keys section under Extras.

• Generate a new API key if you don’t have one.
• Copy the API key and paste it into Pabbly Connect.
• Enter your data center, which is typically the subdomain of your Mailchimp account.

Once connected, select your audience list in Mailchimp where the new subscribers will be added.

Mapping Fields and Testing the Integration

Now that both applications are connected, you will need to map the fields from Stripe to Mailchimp. This includes entering the email address, first name, and last name of the new customer. using Pabbly Connect

For dynamic data mapping, click on the email address field in Pabbly Connect and select the corresponding email from the Stripe response. This ensures that every new customer added in Stripe gets their email sent to Mailchimp.

Add tags to identify the source, e.g., ‘Stripe’. Set the subscriber status to ‘Subscribed’. Leave non-required fields blank.

After mapping all necessary fields, click on ‘Save and Send Test Request’ to verify that the integration works correctly. Check your Mailchimp account to confirm that the new subscriber has been created.

Conclusion

In this tutorial, we successfully demonstrated how to create Mailchimp subscribers from Stripe customers using Pabbly Connect. By following the steps outlined, you can automate this process seamlessly, enhancing your email marketing efforts.