Learn how to integrate Mailchimp with Airtable using Pabbly Connect in this detailed tutorial. Follow specific steps to automate your workflows effectively. Streamline your workflow, save valuable time, and eliminate repetitive tasks through powerful automation capabilities.

Watch Step By Step Video Tutorial Below


Setting Up Pabbly Connect for Integration

To start integrating Mailchimp with Airtable, first, set up Pabbly Connect. This automation software connects various applications seamlessly. Begin by signing into your Pabbly Connect account.

Once logged in, navigate to the dashboard where you can create a new workflow. Click on the ‘Create Workflow’ button located at the top right corner of the screen. You will be prompted to name your workflow, which in this case would be ‘Create Mailchimp Subscriber from Webhook Response and Add Details in Airtable’.


Connecting Your Applications Using Webhook

To connect your website form to Pabbly Connect, you will use a Webhook integration. This allows real-time data transfer from your website to Pabbly Connect. Select the Webhook application as your trigger.

After selecting Webhook, you will receive a unique URL. Copy this URL and head to your website form settings. Paste the URL into the form’s webhook field to ensure that every submission sends data to Pabbly Connect.

  • Select Webhook as the trigger application.
  • Copy the provided Webhook URL.
  • Paste the URL into your website form settings.

Once this is done, test the integration by submitting a dummy entry through your form. Check Pabbly Connect to see if the response is received successfully, indicating that the connection is working.


Adding Mailchimp as an Action Step

Now that your Webhook is set up, it’s time to add Mailchimp as an action step in your workflow. Select Mailchimp from the action application options and choose the action event as ‘Add New Member’. This allows you to add new subscribers automatically to your Mailchimp list. using Pabbly Connect

Next, connect your Mailchimp account by clicking on the ‘Connect’ button. You will need to provide your API key and data center information. This information can be found in your Mailchimp account settings under Extras > API Keys.

  • Select Mailchimp as the action application.
  • Choose ‘Add New Member’ as the action event.
  • Enter your Mailchimp API key and data center.

After connecting, map the fields from your Webhook response to the appropriate fields in Mailchimp. This includes email address, first name, and last name, ensuring that each new subscriber entry is complete.


Integrating Airtable for Record Creation

To complete the workflow, you will now integrate Airtable. Select Airtable as your next action application. Choose the action event as ‘Create Record’. This will allow you to store the submitted form data in your Airtable base. using Pabbly Connect

Connect your Airtable account by providing the API key. You can find this in your Airtable account settings. After connecting, select the base and table where you want to store the data. Map the fields from the Mailchimp action to your Airtable fields, ensuring all necessary data is recorded.

Select Airtable as the action application. Choose ‘Create Record’ as the action event. Map the fields from Mailchimp to Airtable.

Once you have mapped all necessary fields, save the workflow. This completes the integration, and now every time a form is submitted, the data will automatically be sent to Mailchimp and Airtable.


Testing the Integration for Success

After setting up the entire workflow, it’s crucial to test the integration. Submit another test entry through your website form to ensure that the data flows correctly into both Mailchimp and Airtable. Check both applications to confirm that the new subscriber has been added and the record is created.

If everything is functioning as expected, you will see the new subscriber in Mailchimp and the corresponding record in Airtable. This indicates that the integration using Pabbly Connect is successful and working efficiently.

By following these steps, you can automate the process of adding subscribers and managing data seamlessly between Mailchimp and Airtable, saving time and reducing manual errors.

Conclusion

This guide summarizes the key points and helps you understand the essential features and benefits of using this tool.

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In this tutorial, we explored how to integrate Mailchimp with Airtable using Pabbly Connect. By automating your workflows, you can efficiently manage your subscriber data and improve your business processes.