Integrating Mailchimp and Slack with Pabbly Connect: A Step-by-Step Guide

Learn how to integrate Mailchimp and Slack using Pabbly Connect. This tutorial provides detailed steps for adding Mailchimp subscribers from new Slack users. Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Slack and Mailchimp Integration

To begin the integration process, access Pabbly Connect by signing into your account. This platform will serve as the central hub for connecting Slack and Mailchimp. Once logged in, navigate to the dashboard where all available applications are listed.

Click on the big blue button labeled ‘Create Workflow’ to start. You will need to name your workflow; for this tutorial, we will name it ‘Add Mailchimp Subscribers for New Users in Slack’. After naming, click on ‘Create’ to set up a blank workflow.

2. Setting Up the Trigger in Slack Using Pabbly Connect

The next step is to set up the trigger application, which in this case is Slack. In Pabbly Connect, select Slack as your trigger application and choose the event ‘New User’. This event will trigger whenever a new user is added to your Slack workspace.

• Select ‘New User’ as the trigger event.
• Click on ‘Connect’ to establish a connection with Slack.
• Choose the token type as ‘User’ for proper access.

After entering the token type, click on ‘Save’. A dialog box will appear asking for permission to connect Slack. Click on ‘Allow’ to grant access to Pabbly Connect. Once this is done, you can test the connection by clicking on ‘Save and Send Test Request’ to confirm the setup.

3. Adding a Filter for Email Confirmation in Pabbly Connect

After successfully setting up the trigger, it’s important to ensure that the new user has confirmed their email. This is done by adding a filter in Pabbly Connect. The filter will check if the ‘Email Confirmed’ status is equal to one.

• Select ‘Add Filter’ from the workflow options.
• Set the condition to ‘Email Confirmed’ equals ‘1’.
• This ensures that only confirmed users will be processed further.

Once the filter is set, the workflow will only proceed to the next step if the email confirmation condition is satisfied. This is crucial for maintaining the integrity of your Mailchimp subscriber list.

4. Adding Mailchimp Subscriber as Action in Pabbly Connect

Now that the trigger and filter are set, it’s time to add the action application, which is Mailchimp. In Pabbly Connect, select Mailchimp as your action application and choose the event ‘Add New Member with Custom Fields’.

To connect Mailchimp, you will need to provide your Mailchimp API key and data center. The data center can be found in the URL of your Mailchimp account. For instance, if your URL is ‘https://us6.mailchimp.com’, then the data center is ‘us6’. Enter this information in the connection settings.

Copy your API key from the Mailchimp account settings under ‘Extras’. Paste the API key into Pabbly Connect and save the connection. Map the fields from Slack to Mailchimp, including email address, first name, and last name.

Finally, click on ‘Save and Send Test Request’ to create the subscriber in Mailchimp. This action will ensure that every new user added to Slack is also subscribed to your Mailchimp list.

5. Verifying the Integration in Mailchimp

After setting up the workflow, it’s essential to verify that the integration works correctly. Go to your Mailchimp account and navigate to the ‘Audience’ section. Here, you can check if the new subscriber has been added successfully.

Upon confirming the integration, you should see the new subscriber’s email, first name, and last name listed in Mailchimp. This confirms that Pabbly Connect has successfully integrated Slack and Mailchimp, automating the process of adding new subscribers.

Always ensure to monitor the workflow in Pabbly Connect for any errors or issues. This will help maintain a seamless integration process moving forward.

Conclusion

In this tutorial, we explored how to use Pabbly Connect to integrate Slack and Mailchimp, allowing for automatic addition of new Slack users as Mailchimp subscribers. This process enhances your marketing efforts by ensuring your subscriber list is always updated.