Integrating HubSpot Contacts from Instagram Ads Using Pabbly Connect

Learn how to seamlessly integrate HubSpot contacts from Instagram lead ads using Pabbly Connect through this detailed step-by-step tutorial. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start using Pabbly Connect for integration, first, you need to navigate to the Pabbly Connect website. This platform allows you to automate workflows between different applications seamlessly.

Once on the landing page, you have two options: sign in if you already have an account or sign up for free if you are new. Signing up takes just a couple of minutes and grants you 100 free tasks every month.

2. Creating a Workflow in Pabbly Connect

After logging into Pabbly Connect, the first step is to create a new workflow. Click on the ‘Create Workflow’ button and name it according to your objective, such as ‘Create HubSpot Contact from Instagram Lead Ads’.

• Click on ‘Create’ to set up your workflow.
• This will take you to the workflow setup window.

In this window, you will find two main sections: trigger and action. The trigger indicates when an event occurs, and the action specifies what should happen as a result. For this integration, the trigger will be the Instagram Lead Ads.

3. Setting Up Instagram Lead Ads as Trigger

To set up the trigger in Pabbly Connect, search for and select ‘Instagram Lead Ads’. Choose the ‘New Lead Instant’ as your trigger event. This indicates that every time a new lead is generated, it will trigger the workflow.

You will then need to connect your Instagram Lead Ads account with Pabbly Connect. Click on ‘Connect’, then select ‘Add New Connection’. Follow the prompts to allow access to your Instagram account.

• Select your Facebook page associated with the Instagram account.
• Choose the lead generation form that you have created to collect leads.

After setting these parameters, click on ‘Save and Send Test’ to ensure the connection is working correctly. This step is crucial for confirming that Pabbly Connect is receiving the lead data from Instagram.

4. Creating HubSpot Contact as Action

Once the trigger is successfully set, the next step is to define the action in Pabbly Connect. Search for and select ‘HubSpot CRM’ as your action application, and choose ‘Create Contact’ as the action event.

Connect your HubSpot account with Pabbly Connect by clicking on ‘Connect’ and selecting ‘Add New Connection’. After connecting, you will need to map the data received from Instagram Lead Ads to the appropriate fields in HubSpot.

Map the lead’s first name, last name, email, and phone number from the Instagram lead form. Ensure all required fields are filled correctly to create the contact.

After mapping the fields, click on ‘Save and Send Test’ to verify that the contact is created successfully in HubSpot.

5. Verifying the Integration Results

After completing the setup in Pabbly Connect, it is essential to verify that the integration works as expected. Navigate to your HubSpot account and check the contacts section to see if the new lead, Michael Caris, has been added successfully.

Upon finding the new contact, you should see all the mapped details, such as the first name, last name, email, and phone number. This confirms that the automation between Instagram Lead Ads and HubSpot CRM is functioning correctly.

With Pabbly Connect, you can continuously manage and follow up with leads automatically, enhancing your sales process significantly.

Conclusion

In this tutorial, we explored how to integrate Instagram Lead Ads with HubSpot CRM using Pabbly Connect. By following these steps, you can automate the creation of HubSpot contacts from Instagram leads effectively, improving your lead management process.