Integrating Google Ads with AWeber Using Pabbly Connect for Lead Generation

Learn how to integrate Google Ads with AWeber using Pabbly Connect to automate lead generation and subscriber management seamlessly. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Google Ads Integration

To start the integration of Google Ads with AWeber, we will use Pabbly Connect. This software automates the process of adding new leads from Google Ads to your AWeber account. First, visit the Pabbly Connect homepage and either sign in or create a new account.

After logging in, you will see the Pabbly Connect dashboard. Click on the ‘Create Workflow’ button located in the top right corner to begin setting up your integration workflow. Name your workflow appropriately, such as ‘Google Ads Leads as Subscribers,’ and select a folder for organization.

2. Creating the Trigger in Google Ads

In this section, we will set up the trigger for Google Ads in Pabbly Connect. The trigger will activate whenever a new lead form entry is submitted through your Google Ads. Select ‘Google Ads’ as the trigger application.

• Choose the trigger event as ‘New Lead Form Entry’.
• Copy the webhook URL provided by Pabbly Connect.
• Log into your Google Ads account.
• Navigate to your campaign and create a new lead form.

In the lead form settings, paste the copied webhook URL into the lead delivery options. This integration ensures that every time a potential client fills out the lead form, their information is sent directly to Pabbly Connect.

3. Adding AWeber as the Action Step

Now that we have set up Google Ads as the trigger, we will configure AWeber as the action step in Pabbly Connect. This step involves adding new leads as subscribers to your AWeber account. Select ‘AWeber’ as the action application.

Choose the action event as ‘Add or Update a Subscriber’. You will need to connect your AWeber account to Pabbly Connect. Click on ‘Connect AWeber’ and follow the prompts to authorize access. Once connected, select the list where you want to add the new subscribers.

Map the fields from the Google Ads lead form to the AWeber fields. For example, map the first name, last name, email, and city fields accordingly. This ensures that all relevant information is captured and sent to your AWeber account.

4. Testing the Integration Workflow

After mapping the fields, it’s essential to test the integration to ensure everything works correctly. In Pabbly Connect, send a test lead through your Google Ads lead form. This will help verify that the information is properly received and processed.

Once the test data is sent, check your AWeber account to confirm that the new subscriber is added successfully. You should see the first name, last name, email, and city information populated correctly in your subscriber list.

If you encounter any errors, review the field mappings and ensure that the correct data is being sent from Google Ads to AWeber. Adjust accordingly and retest until the integration functions smoothly.

5. Conclusion: Automating Lead Generation with Google Ads and AWeber

In this tutorial, we demonstrated how to integrate Google Ads with AWeber using Pabbly Connect. By automating this process, you can efficiently manage new leads and convert them into subscribers without manual effort. This integration allows for immediate follow-up with potential clients, enhancing your marketing efforts.

Utilizing Pabbly Connect not only saves time but also streamlines your lead generation process. By following the steps outlined, you can set up this automation and focus more on growing your business.