Integrating Google Ads Leads with PostgreSQL Using Pabbly Connect

Learn how to seamlessly integrate Google Ads leads into PostgreSQL using Pabbly Connect with this step-by-step tutorial. Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Google Ads Leads

To integrate Google Ads leads into PostgreSQL, you start by accessing Pabbly Connect. This platform allows you to automate the process of transferring lead data from Google Ads to your PostgreSQL database. First, sign up for a free account on Pabbly Connect, which can be done in just a few minutes.

Once your account is set up, log in and navigate to the dashboard. Here, you will create a new automation workflow by clicking on the ‘Create Workflow’ button. Name your workflow, for example, ‘Google Ads to PostgreSQL’ and select the appropriate folder in your Pabbly Connect account. After that, click on ‘Create’ to proceed.

2. Creating a Trigger for Google Ads in Pabbly Connect

In this step, you will set up the trigger for your workflow in Pabbly Connect. The trigger is essential as it initiates the automation when a new lead is generated in Google Ads. Click on the trigger window and search for ‘Google Ads’ to select it as your app.

• Choose the trigger event as ‘New Lead Form Entry’.
• Pabbly Connect will provide a webhook URL to capture lead data.
• Copy this webhook URL and set it in your Google Lead Form under the lead delivery options.

After pasting the webhook URL, you’ll need to enter the key associated with it. This is crucial for linking your Google Lead Form with Pabbly Connect. Once you have entered these details, click on ‘Save’. Test the setup by sending test data to ensure that the integration works correctly.

3. Setting Up Action Step to Insert Data into PostgreSQL

Now that you’ve set up the trigger, it’s time to define the action in Pabbly Connect that will insert the lead data into your PostgreSQL database. In the action window, search for ‘PostgreSQL’ and select it as the app.

• Choose the action event as ‘Insert Row into Table’.
• Connect your PostgreSQL account by entering your database credentials including username, password, host name, database name, and port.
• Select the table where you want to insert the lead data.

After establishing the connection, you will see all the columns of your selected table. Use the mapping feature to align the lead data fields from Google Ads with the corresponding columns in your PostgreSQL table. Once done, click on ‘Save’ and send a test request to ensure data is being inserted correctly.

4. Verifying Data Inserted into PostgreSQL

After setting up the action step, it’s crucial to verify that the data from Google Ads leads is correctly inserted into your PostgreSQL database using Pabbly Connect. Refresh your PostgreSQL table to check for the newly added lead data.

You should see the test lead that was sent during the setup process. This confirmation indicates that your automation workflow is functioning as intended. If the data appears correctly, your integration is successful, and you can now automate the lead capture process from Google Ads to PostgreSQL.

Conclusion

In this tutorial, we demonstrated how to integrate Google Ads leads into PostgreSQL using Pabbly Connect. By following the steps outlined, you can automate the process of capturing lead data seamlessly. This setup not only saves time but also enhances data management for your business.