Integrating Facebook Lead Ads with Pabbly Connect, MailerLite, and Google Sheets

Learn how to automate lead management by integrating Facebook Lead Ads with MailerLite and Google Sheets using Pabbly Connect. Step-by-step tutorial included. Implement the precise methodologies leading organizations use to automate repetitive tasks, illustrated with practical examples designed for immediate application.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating Facebook Lead Ads, MailerLite, and Google Sheets, you need to access Pabbly Connect. Begin by navigating to the Pabbly Connect website and signing in with your credentials.

Once logged in, you will see various Pabbly applications. Click on the ‘Access Now’ button under Pabbly Connect. This will take you to your dashboard where you can create workflows for your integrations.

2. Creating a New Workflow in Pabbly Connect

Creating a workflow in Pabbly Connect is essential for automating the lead management process. Click on the ‘Create Workflow’ button on your dashboard. A prompt will appear asking for a workflow name and folder.

• Name your workflow, for example, ‘Create MailerLite Subscriber from Facebook Lead Ads’.
• Select the folder where you want to save this workflow.

After naming and selecting the folder, click on ‘Create’. This will open the workflow window where you can set triggers and actions for your automation.

3. Setting Up the Trigger from Facebook Lead Ads

The next step involves setting up the trigger for your workflow using Pabbly Connect. Select ‘Facebook Lead Ads’ as your trigger application. You will then need to choose the trigger event, which should be set to ‘New Lead Instant’.

After selecting the trigger event, click on ‘Connect’. If you haven’t connected Facebook Lead Ads before, select ‘Add a New Connection’. Follow the prompts to authorize Pabbly Connect to access your Facebook account.

4. Integrating MailerLite with Pabbly Connect

Once the trigger is set, the next action is to integrate MailerLite using Pabbly Connect. Search for MailerLite in the action application list and select it. Choose ‘Create or Update Subscriber’ as the action event and click ‘Connect’.

You will need to authenticate your MailerLite account by providing an API token. To obtain this, log into your MailerLite account and navigate to Integrations > API. Generate a new token and copy it back to Pabbly Connect.

• Map the subscriber’s email, name, and other relevant details from the Facebook lead data.
• Ensure all fields are mapped correctly to facilitate smooth data transfer.

After mapping the necessary fields, click on ‘Save and Send Test Request’ to verify the integration. If successful, a new subscriber will be created in your MailerLite account.

5. Adding Lead Details to Google Sheets

To complete your workflow, you will add lead details into Google Sheets using Pabbly Connect. Select Google Sheets as your action application and choose ‘Add New Row’ as the action event.

Again, connect your Google account if not already connected. Select the spreadsheet and the specific sheet where you want to store the lead information. Map the fields such as first name, last name, email, and phone number from the previous steps.

Ensure all necessary details are mapped to the corresponding columns in Google Sheets. Click ‘Save and Send Test Request’ to confirm that the data is being added correctly.

Once the test is successful, check your Google Sheets to confirm that the lead details have been added correctly, completing your automation process.

Conclusion

In this tutorial, we demonstrated how to efficiently integrate Facebook Lead Ads with MailerLite and Google Sheets using Pabbly Connect. This automation streamlines lead management, enhances customer engagement, and supports increased sales efforts.