Integrating Facebook Lead Ads with GoToWebinar Using Pabbly Connect

Learn how to integrate Facebook Lead Ads with GoToWebinar using Pabbly Connect in this step-by-step tutorial. Automate your webinar registrations seamlessly! Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Facebook Lead Ads and GoToWebinar Integration

To start integrating Facebook Lead Ads with GoToWebinar, you first need to access Pabbly Connect. This platform allows seamless automation without requiring coding skills. Simply visit the Pabbly website and sign in to your account.

For new users, you can sign up for a free account. Once logged in, navigate to the Pabbly Connect dashboard where you can create a new workflow. This is where you will set up the integration between Facebook Lead Ads and GoToWebinar.

2. Creating a Workflow in Pabbly Connect for Facebook Lead Ads

Creating a workflow in Pabbly Connect is essential for automating the registration process. Click on the ‘Create Workflow’ button and give your workflow a name, such as ‘Facebook Lead Ads to GoToWebinar’. Select the appropriate folder for organization.

• Name your workflow clearly for easy identification.
• Choose a folder to keep your workflows organized.

After naming your workflow, you will need to set up a trigger. The trigger event is crucial as it starts the automation process whenever a new lead is captured from Facebook Lead Ads.

3. Setting Up Facebook Lead Ads Trigger in Pabbly Connect

In this step, you will configure Facebook Lead Ads as the trigger application in Pabbly Connect. Select Facebook Lead Ads from the list of applications and authorize your account. This allows Pabbly Connect to access your Facebook page and lead forms.

Once authorized, choose the specific Facebook page and lead form that you want to connect. This is where you will capture leads from your Facebook ads.

• Select your Facebook page from the dropdown menu.
• Choose the lead form that you’ve created for your ads.

After selecting your page and form, click on the ‘Save & Send Test Request’ button to ensure that Pabbly Connect successfully retrieves the lead data from Facebook. This step verifies that the integration is working correctly.

4. Registering Leads in GoToWebinar via Pabbly Connect

After successfully setting up the trigger, the next step is to register leads in GoToWebinar using Pabbly Connect. Select GoToWebinar as the action application. You will need to authorize your GoToWebinar account to allow Pabbly Connect to register participants automatically.

Once authorized, you can configure the registration details. Specify the webinar event, and use the mapping feature to pull data from the Facebook Lead Ads response. This ensures that the lead’s information, such as name and email, is correctly populated in the GoToWebinar registration form.

Select the specific webinar you want to register leads for. Map the lead’s details from Facebook to GoToWebinar fields.

After entering all necessary details, click on ‘Save & Send Test Request’ to check if the registration is successful. This action will confirm that the integration works smoothly.

5. Testing and Verifying the Integration Between Facebook Lead Ads and GoToWebinar

Testing the integration is crucial to ensure everything functions properly. With Pabbly Connect, you can simulate a lead submission through your Facebook Lead Ads form. Fill out the form with dummy details and submit it.

Once submitted, check your GoToWebinar account to verify that the lead has been registered successfully. You should see the new registrant listed for your selected webinar. This confirms that the automation is working as intended.

In case of any issues, revisit the Pabbly Connect workflow to troubleshoot. Make sure that all fields are correctly mapped and that the necessary permissions are granted for both Facebook and GoToWebinar.

Conclusion

In conclusion, integrating Facebook Lead Ads with GoToWebinar using Pabbly Connect streamlines your webinar registration process. By following the steps outlined, you can automate lead registrations effortlessly. This not only saves time but also enhances your marketing efficiency.