Integrating API Key with New Leads and Google Ads: A Step-by-Step Tutorial

Learn how to integrate API Key with New Leads from Google Ads using Pabbly Connect in this detailed, step-by-step tutorial. Implement the precise methodologies leading organizations use to automate repetitive tasks, illustrated with practical examples designed for immediate application.

Watch Step By Step Video Tutorial Below

1. Setting Up API Key Integration with New Leads

API Key is essential for connecting your applications seamlessly. In this section, we will set up the API Key to integrate Google Ads with New Leads. This integration allows for automatic lead capturing, ensuring no potential customer is missed. using Pabbly Connect

To begin, you need to log into your Pabbly Connect account. Once logged in, navigate to the dashboard where you can create a new workflow. Click on the ‘Create Workflow’ button and name your workflow appropriately, such as ‘Create New Lead from Google Ads.’ After naming, select the folder where you want to save this workflow.

2. Creating a Google Lead Form

Creating a Google Lead Form is crucial for capturing new leads effectively. The Google Lead Form will serve as the trigger for our automation process. This form enables you to gather essential information from potential customers. using Pabbly Connect

• Log into your Google Ads account.
• Select your campaign and navigate to the Lead Forms section.
• Create a new lead form, filling in your business name and selecting relevant fields.
• Ensure to include fields like name, email, and phone number.

After creating your form, you will find an option for Webhook integration. Enter the Webhook URL provided by Pabbly Connect in the designated field. This step is vital for linking Google Ads to your Pabbly workflow.

3. Defining Trigger and Action in Pabbly Connect

Defining the trigger and action is a critical step in setting up your automation. The trigger will be the new lead form entry from Google Ads, while the action will be creating a contact in your New Leads application. using Pabbly Connect

In Pabbly Connect, select Google Ads as your trigger application and choose the event ‘New Lead Form Entry.’ This setup ensures that every time a new lead is captured, it triggers the workflow. You will receive a Webhook URL that needs to be copied and pasted into your Google Ads lead form settings.

Next, set up the action step by selecting the New Leads application. Choose the action event as ‘Create CRM Contact.’ Here, you will need to connect your New Leads account by entering the API Key and account URL. This connection allows Pabbly Connect to add new leads directly into your CRM.

4. Mapping Data Fields for New Leads

Mapping data fields is essential for ensuring that the correct information is transferred from Google Ads to your New Leads application. This process allows for seamless data flow and ensures that all lead information is captured accurately. using Pabbly Connect

In the mapping section of Pabbly Connect, you will see fields for first name, last name, email, and phone number. Use the values captured from the Google Ads lead form and map them to the corresponding fields in New Leads. This step ensures that the information from the lead form is correctly assigned to the new contact fields.

After mapping the necessary fields, click on ‘Save and Send Test Request’ to verify the integration. If everything is set up correctly, Pabbly Connect will confirm that a new contact has been successfully created in your New Leads application.

5. Conclusion

In conclusion, integrating API Key with New Leads from Google Ads can significantly enhance your lead management process. By automating the creation of contacts, you can ensure timely follow-ups and better organization of your leads.

Utilizing Pabbly Connect for this integration streamlines your workflow, allowing you to focus on converting leads into customers. This setup not only saves time but also ensures that no opportunity is missed in your sales process.