Integrate Google Forms and Mailchimp Using Pabbly Connect: A Step-by-Step Guide

Learn how to automate Google Forms submissions to Mailchimp using Pabbly Connect. Follow this detailed tutorial for seamless integration. Implement the precise methodologies leading organizations use to automate repetitive tasks, illustrated with practical examples designed for immediate application.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Automation

To begin automating your Google Forms submissions to Mailchimp, you need to set up Pabbly Connect. Start by signing up for a free account on the Pabbly Connect website. This platform will facilitate the integration between your Google Forms and Mailchimp seamlessly.

Once you have signed up, log into your Pabbly Connect dashboard. Click on the ‘Create Workflow’ button to initiate a new automation. Name your workflow something like ‘Google Forms to Mailchimp’ and select a folder for organization. After clicking on ‘Create’, you will see the workflow interface with two sections: trigger and action.

2. Setting Google Forms as the Trigger in Pabbly Connect

In this section, you will set Google Forms as the trigger application in Pabbly Connect. Click on the trigger window and search for Google Forms. Select it, and choose the trigger event as ‘New Response Received’. This event will activate whenever someone submits a form.

• Select Google Forms from the app list.
• Choose the trigger event: New Response Received.
• Copy the webhook URL provided by Pabbly Connect.

After copying the webhook URL, you will need to link it to your Google Form. Open your Google Form, navigate to the ‘Responses’ tab, and create a Google Sheet to collect responses. Once the sheet is created, you will add the webhook URL to the Google Sheets add-on for Pabbly Connect.

3. Configuring Google Sheets to Send Data to Pabbly Connect

After setting up the Google Form, configure the Google Sheet to send data to Pabbly Connect. In your Google Sheet, go to ‘Extensions’, then ‘Add-ons’, and search for the Pabbly Connect Webhooks add-on. Install it and refresh your Google Sheet.

• Select the Pabbly Connect Webhooks add-on.
• Choose ‘Initial Setup’ and enter the copied webhook URL.
• Set the trigger column to the last column of the sheet where form responses will be added.

Once you have completed the setup, click on ‘Submit’. This configuration allows the Google Sheet to automatically send data to Pabbly Connect whenever a new form submission occurs.

4. Setting Mailchimp as the Action in Pabbly Connect

Now that your Google Form and Google Sheet are set up, it’s time to configure Mailchimp as the action in your Pabbly Connect workflow. In the action window, search for Mailchimp and select it. Choose the action event ‘Add New Member with Custom Fields’ to add the form submitter to your Mailchimp list.

Click on ‘Connect’ and enter your Mailchimp API key and data center name. You can find the API key in your Mailchimp account under ‘Profile’ > ‘Extras’ > ‘API keys’. Copy the key and paste it into Pabbly Connect. For the data center, use the part of your Mailchimp URL before ‘admin’ (e.g., us6).

After successfully connecting your Mailchimp account, select the audience list where you want to add new members. Map the fields from the Google Form responses to the corresponding fields in Mailchimp, such as email address, first name, last name, and any tags you wish to include.

5. Testing the Automation Workflow

With everything configured, it’s time to test your automation workflow in Pabbly Connect. Go back to your Google Form and make a test submission. Enter sample data to see if it flows correctly into Mailchimp.

After submitting the form, check your Google Sheet to confirm that the responses have been recorded. Then, go back to your Mailchimp account and refresh the contacts list. You should see the new member added with the details you submitted. This confirms that the automation is working perfectly!

To ensure everything is functioning as intended, repeat the test with different data. This will help verify the reliability of your Pabbly Connect automation setup.

Conclusion

In conclusion, using Pabbly Connect allows you to automate the process of adding Google Form submissions to Mailchimp effortlessly. This integration not only saves time but also enhances your workflow efficiency. By following the steps outlined in this tutorial, you can set up a seamless automation that works for you.