Integrate Google Chat with Google Ads Using Pabbly Connect: A Step-by-Step Guide

Learn how to integrate Google Chat with Google Ads using Pabbly Connect for seamless lead notifications. Follow our detailed tutorial for step-by-step instructions. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Google Chat Integration

To start integrating Google Chat with Google Ads, first access Pabbly Connect. Go to the Pabbly Connect website and sign in to your account. If you are a new user, you can sign up for free and enjoy 100 free tasks every month.

Once logged in, you will see the Pabbly Connect dashboard. Here, you can create workflows that automate tasks between applications. Click on the ‘Create Workflow’ button to begin setting up your integration.

2. Creating a Workflow in Pabbly Connect

After clicking on the ‘Create Workflow’ button, a dialog box will appear asking for a workflow name. Name your workflow something descriptive, such as ‘Send Google Lead Ads Leads to Google Chat’. Next, select a folder to save your workflow. using Pabbly Connect

• Choose a specific folder for organization.
• Click ‘Create’ to finalize your workflow setup.

Once your workflow is created, you will see two main sections: Trigger and Action. The trigger will be set to Google Ads, and the action will be Google Chat. This setup allows Pabbly Connect to automate the process of sending lead notifications to your Google Chat.

3. Setting Up the Trigger in Pabbly Connect

In the trigger section, select Google Ads as your trigger application and choose the trigger event as ‘New Lead Form Entry’. This means that every time a new lead is generated through Google Ads, it will trigger an action in Pabbly Connect. using Pabbly Connect

To connect Google Ads with Pabbly Connect, you will need to use a webhook URL provided by Pabbly. Copy this URL and navigate to your Google Ads account. In the lead delivery options of your test campaign, paste the webhook URL and enter a dummy key. Click on ‘Send Test Data’ to verify the connection.

4. Setting Up the Action in Pabbly Connect

After successfully setting up the trigger, it’s time to configure the action. Select Google Chat as your action application and choose the action event as ‘Create Message’. This action will send a notification to your Google Chat whenever a new lead is generated. using Pabbly Connect

• Click on ‘Connect’ to link Google Chat with Pabbly Connect.
• Obtain the chat webhook URL from your Google Chat space settings.

Once you have the webhook URL, paste it into Pabbly Connect. Next, write the message format you want to send to your team in Google Chat. Include dynamic fields such as first name, last name, email, and phone number from the lead data captured in the trigger step.

5. Testing the Integration Between Google Ads and Google Chat

After configuring both the trigger and action, it’s essential to test the integration. Click on ‘Save and Send Test Request’ in Pabbly Connect. This will send a test message to your Google Chat space, confirming that everything is set up correctly. using Pabbly Connect

Check your Google Chat space to see if the test message appears. This message should include the details of the new lead generated through Google Ads. If everything works as expected, your integration is successful and ready for live use.

Conclusion

This guide summarizes the key points and helps you understand the essential features and benefits of using this tool.

In summary, using Pabbly Connect allows you to seamlessly integrate Google Ads with Google Chat. By following these steps, you can automate lead notifications and enhance your business communication.