Integrate Google Ads with Google Sheets Using Pabbly Connect: A Step-by-Step Guide

Learn how to automate the integration of Google Ads with Google Sheets using Pabbly Connect. This guide covers the setup process in detail. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating Google Ads with Google Sheets, you need to use Pabbly Connect. First, open your web browser and navigate to the Pabbly Connect website. If you don’t have an account, click on ‘Sign Up for Free’ to create one. This process is quick and will give you access to 100 tasks free every month.

Once signed in, you will be directed to the Pabbly Connect dashboard. Here, click on the ‘Create Workflow’ button. You will be prompted to name your workflow, for example, ‘Create Flow as Subscriber from Google Ads and Add Details in Google Sheets.’ Select a folder to save your workflow and then click ‘Create’.

2. Setting Up the Trigger with Google Ads

The first step in your workflow is to set up the trigger. In this case, the trigger application will be Google Ads. Search for Google Ads in the trigger application section of Pabbly Connect and select it. Choose ‘New Lead Form Entry’ as the trigger event.

• Search for Google Ads in the trigger application.
• Select ‘New Lead Form Entry’ as the trigger event.
• Copy the provided webhook URL.

Next, you will need to connect your Google Ads account to Pabbly Connect. To do this, paste the copied webhook URL into the lead delivery option of your Google Ads lead form. This will ensure that every new lead generated through your Google Ads campaign is sent to Pabbly Connect for processing.

3. Creating Subscribers in Flowdesk

After setting up the trigger, the next step involves creating a subscriber in Flowdesk. In the action application section of Pabbly Connect, search for Flowdesk and select it. Choose ‘Create/Update Subscriber’ as your action event.

Now, connect your Flowdesk account by clicking ‘Connect’ and authorizing Pabbly Connect to access your Flowdesk account. You will then need to map the fields from the Google Ads response to the Flowdesk subscriber fields. For example, map the email address, first name, and last name of the lead.

• Select email as the field for creating the subscriber.
• Map the first name and last name from the Google Ads response.
• Choose whether to send an opt-in confirmation email to the subscriber.

Once you have mapped all necessary fields, click ‘Save and Send Test Request’. This will create a subscriber in Flowdesk based on the details received from Google Ads.

4. Adding Lead Details to Google Sheets

The final step in your workflow is to add lead details to Google Sheets. In the action application section, search for Google Sheets and select it. Choose ‘Add New Row’ as your action event to insert lead details into your spreadsheet.

Connect your Google Sheets account by clicking ‘Connect’ and authorizing Pabbly Connect. You will then select the spreadsheet where you want to add the new lead details. Map the fields such as name, email, phone number, and city from the Google Ads response to the corresponding columns in your Google Sheets.

Select the spreadsheet where lead details will be stored. Map the first name, last name, email, phone number, and city from the Google Ads response. Click ‘Save and Send Test Request’ to add the row.

Upon successful execution, your Google Sheets will now have a new row with the lead details captured from Google Ads, demonstrating the seamless integration facilitated by Pabbly Connect.

5. Conclusion: Automating Your Marketing Efforts with Pabbly Connect

In this guide, we explored how to automate the integration of Google Ads with Google Sheets using Pabbly Connect. By setting up triggers and actions, you can efficiently manage your leads and streamline your email marketing efforts.

Using Pabbly Connect, you can ensure that every new lead from Google Ads is automatically added as a subscriber in Flowdesk and logged in your Google Sheets for easy tracking. This automation not only saves time but also minimizes errors, helping you focus on nurturing your leads effectively.