Integrate Facebook Leads to Google Sheets with Pabbly Connect: A Step-by-Step Guide

Learn how to integrate Facebook leads to Google Sheets using Pabbly Connect for your performance marketing agency. Follow this detailed tutorial for seamless automation. Build sophisticated automated workflows in less time than you think. This guide translates complex integrations into straightforward steps for immediate implementation.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Your Integration

To add Facebook leads to Google Sheets, first access Pabbly Connect. This platform allows you to create automations that connect different applications seamlessly. Begin by visiting the Pabbly Connect website and signing into your account. If you are new, you can sign up for free and receive 100 free tasks monthly.

Once logged in, you will see the dashboard. Here, you can access various Pabbly applications. Click on the option for Pabbly Connect to start setting up your workflow. This is where your automation journey begins, enabling you to connect Facebook leads directly to Google Sheets.

2. Create Your Workflow in Pabbly Connect

To create a workflow, click on the ‘Create Workflow’ button located in the top right corner. A dialog box will appear asking for a workflow name. Enter a name like ‘Performance Marketing Agency Facebook Leads to Google Sheets’. This helps in identifying the purpose of the workflow later.

• Choose a suitable folder to save your workflow.
• Click on ‘Create’ to finalize the setup of your workflow.

After creating the workflow, you will see two sections labeled ‘Trigger’ and ‘Action’. The trigger is the event that starts the automation, while the action is what happens as a result. In this case, your trigger will be Facebook Lead Ads, and the action will be Google Sheets. This setup is crucial for your automation process using Pabbly Connect.

3. Set Up the Trigger with Facebook Lead Ads

To set up the trigger, click on the arrow in the trigger section and select Facebook Lead Ads as your trigger application. Then, choose the trigger event as ‘New Lead’. This means that every time a new lead is generated through your Facebook ads, Pabbly Connect will capture this event automatically.

Next, click on ‘Connect’ to link your Facebook Lead Ads account with Pabbly Connect. You will be prompted to add a new connection. Choose your Facebook business page and the lead generation form you wish to use. Once selected, click on ‘Save and Send Test Request’ to ensure that the connection is working. This step is essential for validating that your triggers are functioning correctly.

4. Set Up the Action with Google Sheets

After successfully setting up the trigger, you need to configure the action. Click the arrow in the action section and select Google Sheets as your action application. Choose the action event as ‘Add New Row’. This action will ensure that every time a new lead is captured, a new row will be added to your Google Sheets.

Click on ‘Connect’ to authorize your Google Sheets account with Pabbly Connect. You will need to sign in with your Google account and grant the necessary permissions. Once authorized, select the spreadsheet where you want to store your leads and choose the specific sheet within that spreadsheet.

• Map the fields from your Facebook lead to the corresponding columns in Google Sheets.
• Ensure that first name, last name, email, and phone number are correctly linked.

Once the mapping is complete, click on ‘Save and Send Test Request’ to check if the data is being transferred correctly. This step confirms that Pabbly Connect is effectively linking Facebook leads to your Google Sheets.

5. Test the Integration and Verify Data Transfer

To ensure that your integration is working seamlessly, generate a test lead using the Facebook Lead Ads testing tool. Fill in the necessary details and submit the form. After submission, return to Pabbly Connect and check if the test lead is captured successfully in the trigger section.

If the test lead appears, open your Google Sheets to verify that a new row has been added with the lead’s details. You can repeat this process to confirm that multiple leads can be captured and stored correctly. This verification step is crucial for ensuring that your performance marketing agency has all leads recorded accurately.

Conclusion

In this tutorial, you learned how to integrate Facebook leads into Google Sheets using Pabbly Connect. This process enables your performance marketing agency to automate lead management efficiently. By following these steps, you can ensure that all new leads are captured seamlessly in your Google Sheets, enhancing your marketing efforts.