Integrate Facebook Conversions and Go High Level Using Pabbly Connect

Learn how to automate lead management by integrating Facebook Conversions and Go High Level using Pabbly Connect in this step-by-step tutorial. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Integration

To start using Pabbly Connect, open your browser and search for Pabbly.com. This will take you to the landing page of the software. If you are a new user, you can create a free account by clicking on ‘Sign Up for Free’. Existing users can simply click on ‘Sign In’.

After signing in, navigate to the ‘All Apps’ section and click on ‘Access Now’ under Pabbly Connect. Here, you will find the option to create a new workflow by clicking on the ‘Create Workflow’ button in the top right corner.

2. Create a Workflow in Pabbly Connect

Once you click on ‘Create Workflow’, a dialog box will appear asking for a workflow name. Enter a name such as ‘Gravity Forms to Facebook Lead Conversion to Go High Level’ and click on ‘Create’. This sets up the basic structure of your integration within Pabbly Connect.

Upon creation, you will see two windows open: one for the trigger and one for the action. The trigger is the event that starts the workflow, while actions are the responses to that event. For this integration, the trigger will be Gravity Forms, and the actions will be Facebook Conversions and Go High Level.

• Select ‘Gravity Forms’ as the trigger application.
• Choose ‘New Response’ as the trigger event.
• Copy the Webhook URL provided by Pabbly Connect.

This URL will be used to connect your Gravity Forms with Pabbly Connect. After setting this up, you are ready to proceed with the integration.

3. Set Up Gravity Forms with Pabbly Connect

Next, go to your Gravity Forms dashboard and select the form you want to integrate. Click on the ‘Settings’ option and then select ‘Webhooks’. Here, you need to add a new Webhook feed.

Paste the Webhook URL you copied from Pabbly Connect into the URL field. Ensure that the request method is set to POST and the request format is JSON. Save these settings to complete the connection.

• Ensure the request method is set to POST.
• Set the request format to JSON.
• Select all fields in the request body.

After saving the settings, you can preview the form to ensure it is ready to capture responses. Fill in the form to test the setup, ensuring that Pabbly Connect receives the data successfully.

4. Set Up Action Steps in Pabbly Connect

Now that your trigger is set, it’s time to configure the action steps. The first action will be sending a lead event to Facebook. Select ‘Facebook Conversions’ as the action application and choose ‘Send Lead Event’ as the action event.

Connect your Facebook account to Pabbly Connect by clicking on ‘Connect’ and selecting ‘Add New Connection’. After successful authorization, you will need to enter your Facebook Pixel ID, which can be found in the Event Manager section of your Facebook business account.

Enter your Facebook Pixel ID. Map the event source URL from the Gravity Forms response. Fill in other required fields like email, first name, and last name.

After completing these fields, click on ‘Save and Send Test Request’ to confirm that the lead event is sent successfully to Facebook.

5. Create a Contact in Go High Level Using Pabbly Connect

The final step in this integration is to create a new contact in Go High Level using the same details captured from the Gravity Forms submission. To do this, select ‘Lead Connector V2’ as your action application and choose ‘Create Contact’ as the action event.

Once again, connect your Go High Level account through Pabbly Connect. After successfully connecting, map the fields such as first name, last name, and email from the previous step. This ensures that the contact is created with the correct information.

Map the first name and last name from Gravity Forms. Enter the email address captured from the form submission. Click on ‘Save and Send Test Request’ to create the contact.

Once the test request is successful, you can check your Go High Level account to confirm that the new contact has been created with the details provided in the form submission.

Conclusion

In this tutorial, we covered how to automate lead management by integrating Facebook Conversions and Go High Level using Pabbly Connect. By following these steps, you can streamline your lead handling process effectively.