Learn how to automate sending WhatsApp messages to your Facebook leads using Pabbly Connect for your Cultural Club Programme. Step-by-step guide included. Explore efficient methods for automating routine tasks with clear, concise instructions suited for both newcomers and experienced professionals.

Watch Step By Step Video Tutorial Below

1. Introduction to Pabbly Connect

Pabbly Connect is an essential platform for automating tasks between different applications. In this tutorial, we will use Pabbly Connect to send WhatsApp messages to leads generated from Facebook ads for our Cultural Club Programme. This integration will streamline communication with potential members.

To start, access Pabbly Connect by visiting their website. New users can sign up for free, while existing users can log in directly. This platform allows you to connect various applications seamlessly, making it perfect for our needs.

2. Creating a Workflow in Pabbly Connect

Once logged into Pabbly Connect, navigate to the dashboard and click on the ‘Create Workflow’ button. This is where we will set up our automation to send WhatsApp messages. Name your workflow appropriately, for example, ‘Cultural Club Facebook Leads to WhatsApp Messages’.

  • Click on ‘Create’ to initiate your workflow.
  • Select the trigger application as Facebook Lead Ads.
  • Choose the trigger event as ‘New Lead’.

After setting this up, click on ‘Connect’ to link your Facebook account. Ensure you authorize Pabbly Connect to access your Facebook ads. Select the appropriate page and lead form to capture leads from your Cultural Club’s advertisement.

3. Testing the Trigger with Pabbly Connect

After setting up the trigger in Pabbly Connect, it’s crucial to test its functionality. This involves sending a test lead from the Facebook Lead Ads testing tool. Ensure you have the correct page and form selected, then submit a test lead.

Once you submit the test lead, return to Pabbly Connect. You should see that it captures the response, including the lead’s full name, email, and phone number. This confirms that the trigger is working correctly.

  • Check if all required fields are populated with the test data.
  • Ensure that the connection to Facebook Lead Ads is successfully established.

With the trigger tested successfully, we can now move on to set up the action step in our workflow.

4. Configuring WhatsApp Cloud API in Pabbly Connect

The next step involves configuring the action application, which will be the WhatsApp Cloud API. In Pabbly Connect, select WhatsApp Cloud API as your action application and choose the ‘Send Template Message’ event. This allows us to send customized messages to our leads.

To connect your WhatsApp Cloud API account, you will need to provide your temporary access token, phone number ID, and WhatsApp business account ID. These details can be obtained from the Meta for Developers platform where you set up your WhatsApp Cloud API.

Copy the necessary details from your WhatsApp Cloud API setup. Paste these details into Pabbly Connect to establish the connection.

After connecting, select the appropriate message template you created for your Cultural Club registration. This template should include variables to personalize the message for each lead.

5. Finalizing the Integration and Testing

With both the trigger and action configured in Pabbly Connect, it’s time to finalize the integration. Ensure you map the phone number and other relevant fields from the Facebook lead data to the WhatsApp message template.

Click on ‘Save and Send Test Request’ to send a WhatsApp message to the test lead. Check your WhatsApp to confirm that the message has been received successfully. This step verifies that the entire automation process is functioning as intended.

Make sure to use your original phone number for testing. Confirm that the message content is accurate and properly formatted.

After testing, you can proceed to delete the previous test leads and submit new ones to check if the automation works consistently. This ensures that your integration remains reliable for future leads.

Conclusion

In this tutorial, we demonstrated how to use Pabbly Connect to automate sending WhatsApp messages to your Facebook leads for your Cultural Club Programme. By following these steps, you can enhance your communication strategy and engage with potential members effectively.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.