How to Send WhatsApp Messages to Facebook Leads Using Pabbly Connect

Learn how to integrate WhatsApp with Facebook leads using Pabbly Connect. Follow this step-by-step tutorial to automate WhatsApp messages for your leads. Discover how to seamlessly connect your essential tools through accessible instructions that make powerful automation available to professionals at every skill level.

Watch Step By Step Video Tutorial Below

1. Setting Up the Trigger in Pabbly Connect

To begin the automation process, we first set up the trigger in Pabbly Connect. The trigger application will be Facebook Leads, and the trigger event is New Lead Instant. This means that every time a new lead is generated, Pabbly Connect will capture it immediately.

To connect Facebook Lead Ads with Pabbly Connect, click on ‘Connect’ and select ‘Add New Connection’. If your Facebook account is already linked, you can choose the existing connection. Then, select your Facebook account and authorize it. After that, you will need to select your page, which in this case is named G Mini.

2. Selecting the Lead Form in Pabbly Connect

Once your Facebook account is connected, the next step is to select the lead form. In Pabbly Connect, you will see all the lead forms you have created in your Meta Business Suite. For this integration, I will select the lead form named Lead Ad Form.

• Select your lead form from the available options.
• You can choose to capture leads from all forms if needed.

After selecting the lead form, click on ‘Save’ and then send a test request. This will allow Pabbly Connect to wait for a webhook response, indicating that a test submission is required.

3. Testing the Lead Submission

To perform a test submission, navigate to the Meta for Developers page. Select ‘Tools’ and then choose the Lead Ads Testing Tool. Here, you will select your page G Mini and the lead form Lead Ad Form.

Next, click on ‘Preview Form’ to enter dummy data. For example, input a name as Dummy User, an email as [email protected], and a random phone number. After filling in the details, click ‘Next’ and then submit the form. Once done, return to Pabbly Connect to see if the response has been received successfully.

4. Configuring WhatsApp Cloud API in Pabbly Connect

Now that the trigger is set up, we need to configure the action application, which is the WhatsApp Cloud API. In Pabbly Connect, select WhatsApp Cloud API as the action application and choose ‘Send Template Message’ as the action event.

To connect your WhatsApp Cloud API with Pabbly Connect, click on ‘Connect’ and select ‘Add New Connection’. You will need to input the temporary access token, phone number ID, and WhatsApp business account ID obtained from your WhatsApp Cloud API setup.

• Ensure you have created a message template in your WhatsApp Cloud API account.
• Select the template name to be used for sending messages.

After filling in the required details, save the connection. This will allow Pabbly Connect to send messages using the selected template whenever a new lead is captured.

5. Sending WhatsApp Messages to New Leads

With the WhatsApp Cloud API configured, the final step is to map the recipient’s mobile number and the message body. Instead of entering the number manually, you will map it from the previous Facebook lead ad response.

In Pabbly Connect, map the full name variable to personalize the message. After entering the original number for testing, click on ‘Save’ and send a test request. If successful, you will receive a message status indicating acceptance.

Verify by checking your WhatsApp for the message. It should read something like ‘Hello Dummy User, thank you for showing interest in our offerings…’ This confirms that the integration works seamlessly through Pabbly Connect.

Conclusion

This tutorial demonstrates how to send WhatsApp messages to Facebook leads using Pabbly Connect. By setting up triggers and actions correctly, you can automate your lead communication effectively. This integration enhances your engagement with potential customers seamlessly.