How to Send WhatsApp Messages to Facebook Leads Using Pabbly Connect

Learn how to integrate WhatsApp Cloud API with Facebook Leads using Pabbly Connect for your organic farming business. Follow our step-by-step guide. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To send WhatsApp messages to Facebook leads, you first need to access Pabbly Connect. Start by visiting the Pabbly website and signing in to your account. If you’re a new user, you can sign up for free and get 100 free tasks every month.

Once logged in, you’ll see the Pabbly apps window. Click on Pabbly Connect to access the dashboard where you can create workflows. This platform is essential for integrating your Facebook leads with WhatsApp Cloud API, ensuring seamless communication with your leads.

2. Creating a Workflow in Pabbly Connect

After accessing Pabbly Connect, click on the ‘Create Workflow’ button located in the top right corner. A new window will prompt you to name your workflow. Enter a name like ‘Send WhatsApp Message to Organic Farming Business Facebook Leads’.

• Select a folder to save your workflow.
• Choose a specific folder from the left side of the screen.
• Click on the ‘Create’ button to finalize your workflow.

Your workflow will now be created. The next step is to set up the trigger and action for your automation process. In this case, the trigger will be Facebook leads, and the action will be sending a WhatsApp message.

3. Setting Up the Trigger for Facebook Leads

To set up the trigger in Pabbly Connect, click on the arrow to choose your trigger application. Select Facebook Lead Ads as your trigger application and choose the event as ‘New Lead Instant’. This step is crucial as it captures new leads generated from your Facebook ads.

Next, click on the ‘Connect’ button to link your Facebook Lead Ads with Pabbly Connect. You will need to authorize the connection by logging into your Facebook account. Make sure to select the correct Facebook page associated with your organic farming business.

4. Configuring the Action with WhatsApp Cloud API

After successfully setting up the trigger, it’s time to configure the action. For this, select WhatsApp Cloud API as your action application. Choose ‘Send Template Message’ as the action event. This allows you to send a pre-defined message template to your leads via WhatsApp.

• Enter your WhatsApp Cloud API token, phone number ID, and business account ID.
• Select the template you created for the WhatsApp messages.
• Map the recipient’s phone number and dynamic variables in the message body.

Once all details are filled in, click on ‘Save and Send Test Request’. This will send a test message to verify that everything is working correctly.

5. Testing the Integration

To ensure that your integration is functioning, generate a test lead using the Facebook Lead Ads testing tool. After filling out the lead form with dummy data, submit it to see if Pabbly Connect captures the lead information successfully.

Check your WhatsApp to confirm that the message has been received. If the message appears as expected, your integration is successful. Repeat this process as needed to test with different leads to ensure reliability.

With Pabbly Connect, you can automate the communication process with your leads, enhancing customer engagement for your organic farming business.

Conclusion

This tutorial demonstrated how to effectively use Pabbly Connect to send WhatsApp messages to leads generated from Facebook ads. By following these steps, you can streamline communication with your customers and enhance your organic farming business’s outreach.