How to Send WhatsApp Messages for New Google Ads Leads Using Pabbly Connect

Learn how to send WhatsApp messages for new Google Ads leads using Pabbly Connect. This step-by-step tutorial covers everything you need to know. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To send WhatsApp messages for new Google Ads leads, first, you need to access Pabbly Connect. This platform facilitates the integration between Google Ads and WhatsApp Cloud API, allowing for seamless automation.

Start by opening a new tab and searching for Pabbly Connect. You will be directed to their landing page where you can either sign in or sign up for a free account. Signing up is quick and grants you 100 tasks free every month.

2. Creating a New Workflow in Pabbly Connect

Once signed into Pabbly Connect, you will see the dashboard. Here, you can create a new workflow by clicking on the ‘Create Workflow’ button. Name your workflow something descriptive, like ‘Send WhatsApp Message for New Google Ads Leads’.

• Click on the ‘Create’ button to proceed.
• In the workflow window, you will see two sections: Trigger and Action.

Set up your Trigger by selecting Google Ads as the application and choose ‘New Lead Form Entry’ as the trigger event. This sets the stage for your automation process.

3. Connecting Google Ads to Pabbly Connect

To connect Google Ads with Pabbly Connect, you will need to copy the provided webhook URL. This URL acts as a bridge between Google Ads and the Pabbly platform.

In Google Ads, navigate to your lead form settings. Under the lead delivery options, paste the copied webhook URL into the designated field. You will also need to provide a key, which can be set as ‘test’ for this process.

4. Setting Up WhatsApp Message Action

After successfully connecting Google Ads, the next step is to set up the action for sending a WhatsApp message using Pabbly Connect. Select WhatsApp Cloud API as your action application and choose ‘Send Template Message’ as the action event.

To connect WhatsApp Cloud API, you will need your access token, phone number ID, and WhatsApp business account ID. These can be retrieved from your WhatsApp Cloud API account. Once you have these details, paste them into the respective fields in Pabbly Connect.

• Select the template you want to use for the message.
• Map the recipient’s mobile number from the Google Ads response.

Make sure to customize the message template to include variables for personalization, like the lead’s name.

5. Testing the Integration

To ensure everything is working correctly, you can test the integration by sending a test lead from Google Ads. This will trigger the workflow in Pabbly Connect and send a WhatsApp message based on the data received.

Check your WhatsApp to confirm that the message has been received. If successful, you will see the personalized message sent to the lead. This confirms that your automation between Google Ads and WhatsApp using Pabbly Connect is functioning correctly.

Conclusion

This guide summarizes the key points and helps you understand the essential features and benefits of using this tool.

In conclusion, using Pabbly Connect to automate WhatsApp messages for new Google Ads leads is a powerful way to streamline communication. By following these steps, you can ensure that every lead is contacted promptly and efficiently.