Learn how to automate WhatsApp messages and SMS for Google Ads leads using Pabbly Connect. Follow this step-by-step guide for seamless integration. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Integration

To send automated WhatsApp messages and SMS for Google Ads leads, the first step is to set up Pabbly Connect. Log in to your Pabbly Connect account or sign up for free to access 100 tasks monthly. This platform will facilitate the integration between Google Ads and messaging services.

Once logged in, navigate to the dashboard. Click on the ‘Create Workflow’ button in the top right corner. Name your workflow, such as ‘Send Automated WhatsApp Message and SMS to Google Leads,’ and select a folder to save it, like ‘Google Ads.’ Click on create to proceed.

2. Setting Up Google Ads as the Trigger

In the workflow you created in Pabbly Connect, you need to set Google Ads as the trigger application. This is crucial since it will initiate the process whenever a new lead is generated through Google Ads. Select Google Ads and choose the trigger event as ‘New Lead Form Entry.’ This will activate the workflow when a new lead is captured.

  • Choose Google Ads from the list of applications.
  • Select the trigger event: New Lead Form Entry.
  • Connect your Google Ads account using the provided webhook URL.

After setting up the trigger, you will receive a webhook URL. Copy this URL to integrate it into your Google Ads account. This connection is essential for Pabbly Connect to capture lead data effectively.

3. Integrating WhatsApp and SMS Services

Next, you will integrate WhatsApp and SMS services using Pabbly Connect. For WhatsApp, select Wati as your action application, and choose the action event as ‘Send Template Message.’ This will allow you to send automated messages to your leads.

To configure the message, you will need to map the WhatsApp number from the Google Ads response. Set up the template you previously created in Wati, ensuring it includes personalized elements like the lead’s name. After configuring the WhatsApp message, proceed to add another action step for SMS using Twilio.

  • Select Wati as the action application.
  • Choose ‘Send Template Message’ as the action event.
  • Map the WhatsApp number and configure the message template.
  • Add Twilio as the second action application for SMS.

Once both messaging services are set up, you can test the integration to ensure automated messages are sent successfully to your leads.

4. Testing the Integration with Dummy Data

After configuring the messaging services, it’s crucial to test the integration using dummy data in Pabbly Connect. Send a test lead from Google Ads to verify that both WhatsApp and SMS messages are dispatched correctly. This step ensures that your setup is functioning as intended.

In your Google Ads account, use the test lead form to send data to the webhook URL you set up earlier. Once you trigger the test, check Pabbly Connect for the response. If successful, you will see the dummy lead details captured in your workflow.

Make sure to monitor the responses for both WhatsApp and SMS to confirm that the messages are sent. If there are any issues, revisit the mapping and configuration steps in Pabbly Connect to troubleshoot.

5. Finalizing Your Automation Workflow

With everything tested and working, finalize your automation workflow in Pabbly Connect. Ensure all connections are saved and that the workflow is activated. This will allow the automation to run seamlessly every time a new lead is generated from Google Ads.

Additionally, consider creating other workflows for different applications or services you may want to integrate. Pabbly Connect supports a variety of applications, making it a versatile tool for automating your business processes.

Once your automation is live, you can focus on other aspects of your business while Pabbly Connect handles the communication with your leads effectively.

Conclusion

In this tutorial, we explored how to send automated WhatsApp messages and SMS for Google Ads leads using Pabbly Connect. By following the steps outlined, you can effectively set up an integration that enhances your lead generation efforts. Automating these communications ensures timely responses, improving engagement with potential customers.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.