How to Notify Team on Slack for New Google Ads Leads Using Pabbly Connect

Learn how to automate Slack notifications for new Google Ads leads using Pabbly Connect. Step-by-step guide on setting up your integration seamlessly. Discover hidden automation capabilities within your existing tools. This guide shows you how to connect your essential applications and permanently eliminate redundant manual processes.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To start automating Slack notifications for new Google Ads leads, access Pabbly Connect by visiting its official website. Here, you can either sign in as an existing user or click on the ‘Sign Up for Free’ button if you are new.

Once you create your account, you will receive 100 free tasks each month to test the platform. After signing in, navigate to the Pabbly Connect dashboard where you can manage all your workflows.

2. Creating a New Workflow in Pabbly Connect

To create a new workflow, click on the ‘Create Workflow’ button. You will need to name your workflow, such as ‘Send Slack Notification for New Google Ads Leads.’ This name helps identify your automation easily. using Pabbly Connect

• Select the appropriate folder for organization.
• Click on the ‘Create’ button to proceed.

After creating the workflow, you will see two main sections: Trigger and Action. Here, you will set up Google Ads as the trigger and Slack as the action to automate notifications effectively.

3. Setting Up Google Ads as Trigger in Pabbly Connect

In the Trigger section, select Google Ads as your application. Next, choose the trigger event, which should be ‘New Lead Form Entry.’ This means that every time a new lead submits a form on Google Ads, it will trigger the automation.

Pabbly Connect will provide you with a unique webhook URL. Copy this URL as it will be used to connect Google Ads with Pabbly Connect. Follow the instructions provided to integrate this URL into your Google Ads lead form settings.

• Navigate to your Google Ads account and create a lead form.
• Paste the webhook URL into the lead delivery section for integration.

After submitting a test lead, return to Pabbly Connect to confirm that the connection was successful and that the lead details are captured.

4. Setting Up Slack as Action in Pabbly Connect

Next, in the Action section of Pabbly Connect, select Slack as your application and choose the action event ‘Send Channel Message.’ This will allow you to send a notification to your Slack channel when a new lead is generated.

Click on the ‘Connect’ button to establish a connection with your Slack account. You will need to select the token type (User or Bot). For this integration, choose ‘Bot’ to enable automated messaging capabilities.

Authorize Pabbly Connect to access your Slack account. Select the channel where you want notifications to be sent.

Compose your notification message, including dynamic placeholders like the lead’s name, email, and phone number, to ensure the message is relevant to each new lead.

5. Finalizing the Automation in Pabbly Connect

After setting up the message, map the data from the Google Ads response to ensure that each notification contains the correct lead details. This mapping is crucial for automation, as it allows the message to change dynamically with each new lead.

Once you have mapped the required fields, click on the ‘Save and Send Test Request’ button. If everything is set up correctly, you should see a confirmation that the message has been sent to your Slack channel.

Verify that the message appears in your Slack channel. Test with actual leads to ensure everything functions as expected.

By following these steps, you have successfully automated notifications for new Google Ads leads using Pabbly Connect, ensuring your team is always updated with the latest leads.

Conclusion

In this tutorial, we explored how to use Pabbly Connect to automate Slack notifications for new Google Ads leads. By following the detailed steps, you can ensure your team is promptly notified, enhancing your lead management process.