How to Integrate Facebook Leads with HubSpot Using Pabbly Connect

Learn how to automate the integration of Facebook leads to HubSpot using Pabbly Connect. Follow our detailed step-by-step tutorial for seamless data transfer. Revolutionize your productivity approach with just a few strategic clicks. Uncover professional methods for connecting applications and creating workflows that reclaim hours of your week.

Watch Step By Step Video Tutorial Below

Accessing Pabbly Connect for Facebook and HubSpot Integration

To begin the process of integrating Facebook leads with HubSpot, you need to access Pabbly Connect. Start by typing ‘Pabbly.com’ in your browser and pressing enter. Once on the Pabbly website, hover over the ‘Products’ section and select ‘Connect’ to proceed to the Pabbly Connect dashboard.

After signing in or creating a new account, you can take advantage of the free trial offered by Pabbly Connect. This allows you to explore the integration without any initial cost. Simply clone the workflow template provided in the description box, and you will have immediate access to the integration workflow.

Creating a Workflow in Pabbly Connect for Facebook Leads

Once you are in the Pabbly Connect dashboard, click on the ‘Create Workflow’ button located at the top right corner. A dialog box will appear, prompting you to name your workflow. For this integration, name it ‘Facebook to HubSpot’ and click on ‘Create’.

The next step involves setting up the trigger. In the trigger window, select ‘Facebook’ as the application and choose ‘Facebook Lead Ads’ as the trigger event. This event will activate whenever a new lead is generated from your Facebook forms.

• Choose ‘Facebook Lead Ads’ as the app.
• Select ‘New Lead’ as the trigger event.
• Connect your Facebook account with Pabbly Connect.

After successfully connecting your Facebook account, select the specific page and lead form you wish to monitor for new leads. This sets the stage for the automation process.

Fetching Data from Facebook Leads via Pabbly Connect

Now that your trigger is set, it’s time to fetch the data from the newly generated leads. Click on the ‘Save and Send Test Request’ button in Pabbly Connect to retrieve the data from your Facebook lead form. This action will pull in the details of the latest lead submitted.

For instance, if a lead named ‘Hannibal Lecter’ submits their information, you will see their first name, last name, email address, and phone number in the response. This data is crucial for creating a contact in HubSpot.

• Click on the lead form from Facebook.
• Fill in the required fields and submit the form.
• Return to Pabbly Connect and click ‘Save and Send Test Request’ to fetch the lead data.

This process ensures that every new lead is captured and prepared for the next step in the integration with HubSpot.

Creating a Contact in HubSpot Using Pabbly Connect

With the lead data fetched, you can now create a contact in HubSpot. Click on the plus button to add an action step in your Pabbly Connect workflow. Choose ‘HubSpot’ as the application and select ‘Create New Contact’ as the action event. This action will allow you to transfer the lead information directly into HubSpot.

To connect to HubSpot, you will need to enter your HubSpot API key. Navigate to your HubSpot account settings, find the API key under the integrations section, and copy it. Paste this key into Pabbly Connect to establish the connection.

Select ‘Create New Contact’ as the action event. Map the lead data fields from Facebook to HubSpot. Click ‘Save’ to finalize the creation of the contact.

Once you save this action, Pabbly Connect will automatically create a new contact in HubSpot whenever a new lead is generated from Facebook, streamlining your lead management process.

Testing the Integration Between Facebook and HubSpot

After setting up the integration, it’s essential to test whether everything is functioning correctly. To do this, submit another lead form on Facebook. For example, if you submit a lead with the name ‘Pliny Elder’, ensure that the information is filled out correctly and submitted.

Once you submit the form, return to Pabbly Connect and check your HubSpot account. Refresh the contacts page to see if ‘Pliny Elder’ has been added as a new contact. This confirms that the integration is working as intended.

Submit a new lead form on Facebook. Check HubSpot for the new contact. Verify all details are correctly populated.

This testing phase ensures that every new lead from Facebook is seamlessly added to HubSpot, enhancing your workflow efficiency.

Conclusion

In conclusion, using Pabbly Connect to integrate Facebook leads with HubSpot streamlines the process of managing new contacts. By automating this workflow, you not only save time but also ensure accurate data transfer between platforms. This integration is essential for effective lead management and analysis.