How to Create Omnisend Subscriber from Facebook Lead Ads Leads Using Pabbly Connect

Learn how to create an Omnisend subscriber from Facebook Lead Ads leads using Pabbly Connect in this detailed tutorial. Follow the exact steps for seamless integration.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To create an Omnisend subscriber from Facebook Lead Ads leads, you first need to access Pabbly Connect. Simply search for ‘Pabbly Connect’ in your browser and click on the official site.

Once on the Pabbly Connect landing page, you will see options to sign in or sign up for free. If you are a new user, click on ‘Sign up for free’ to create an account and receive 100 free tasks every month. Existing users can click on ‘Sign In’ to access their dashboard.

2. Creating a New Workflow in Pabbly Connect

After signing in to Pabbly Connect, you will be directed to your dashboard. Here, click on the ‘Create Workflow’ button to start setting up the integration.

• Name your workflow as ‘Create Omnisend Subscriber from Facebook Lead Ads Leads’.
• Select the folder where you want to save this workflow.
• Click on ‘Create’ to proceed.

Once you create the workflow, you will enter the workflow window where you can set up the trigger and action. The trigger will be Facebook Lead Ads, and the action will be Omnisend.

3. Setting Up the Trigger with Facebook Lead Ads

In the workflow window, select Facebook Lead Ads as your trigger application. For the trigger event, choose ‘New Lead Instant’ to ensure that Pabbly Connect captures leads immediately.

Next, establish a connection with your Facebook Lead Ads account by clicking on ‘Connect’. If you haven’t previously connected your account, you will need to add a new connection. Follow the prompts to log in to your Facebook account and authorize the connection.

• Select your Facebook page from the dropdown.
• Choose the lead generation form you want to connect.
• Click on ‘Save’ to finalize the trigger setup.

After saving, Pabbly Connect will wait for a webhook response, indicating that the setup is ready for testing.

4. Testing the Trigger and Setting Up the Action

To test the trigger, you need to perform a test submission using the Facebook Lead Ads testing tool. Open a new tab and navigate to the Meta for Developers page, then select the Lead Ads Testing Tool.

Fill in the test lead details, such as first name, last name, email, and phone number, and submit the form. Once submitted, return to Pabbly Connect to verify that the lead data has been captured successfully.

Ensure that the captured data includes the first name, last name, email, and phone number. Confirm that the trigger step is successful before proceeding to the action step.

Now, select Omnisend as your action application. For the action event, choose ‘Create Subscriber’. This will allow you to create a new subscriber in Omnisend whenever a new lead is captured.

5. Finalizing the Integration with Omnisend

Connect your Omnisend account by clicking on ‘Connect’. If you haven’t connected before, you will need to enter your API key. To obtain this, log into your Omnisend account, navigate to Store Settings, and create a new API key.

After copying the API key, paste it into Pabbly Connect and click ‘Save’. Once connected, you will need to map the lead details to create a subscriber. Select the phone number or email as the identifier and map the corresponding lead details from the trigger step.

Map the first name and last name from the lead data. Choose whether to send a welcome email or not. Click on ‘Save and Send Test Request’ to finalize the action setup.

Check your Omnisend account to confirm that the subscriber has been created successfully. Repeat the test with different lead details to ensure everything is functioning as expected.

Conclusion

In this tutorial, we explored how to create an Omnisend subscriber from Facebook Lead Ads leads using Pabbly Connect. By following the steps outlined, you can automate the process of capturing leads and creating subscribers seamlessly.