How to Create Klaviyo Subscriber from WordPress User Using Pabbly Connect

Learn how to create a Klaviyo subscriber from a WordPress user using Pabbly Connect. Follow these detailed steps to automate your email marketing process. Learn to create powerful connections between your critical applications without requiring specialized programming knowledge or extensive technical background.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To create a Klaviyo subscriber from a WordPress user, you must first access Pabbly Connect. Start by navigating to the Pabbly Connect website in your browser. If you don’t have an account, click on the ‘Sign Up for Free’ button to create one.

Once signed in, click on the ‘Access Now’ button under Pabbly Connect. This will take you to the dashboard where you can create a new workflow for your integration.

2. Creating a New Workflow in Pabbly Connect

In this step, you will create a new workflow in Pabbly Connect. Click on the ‘Create Workflow’ button and name your workflow, such as ‘Create Klaviyo Subscriber from WordPress User.’ Select the folder where you want to save this workflow.

• Click on the ‘Create’ button to proceed.
• You will see two boxes: Trigger and Action.
• Set the Trigger application to WordPress and select the event as ‘User Registers.’

This setup will allow Pabbly Connect to listen for new user registrations on your WordPress site.

3. Connecting WordPress to Pabbly Connect

To connect WordPress with Pabbly Connect, you need to copy the webhook URL provided in the workflow. This URL acts as a bridge between the two applications.

Next, log in to your WordPress account and go to the Plugins section. Click on ‘Add New’ and search for the WP Webhook plugin. Install and activate this plugin, then navigate to the settings page.

• In the WP Webhooks settings, select ‘Send Data’ and add a new webhook.
• Name your webhook something like ‘Klaviyo Subscribers’ and paste the copied URL.
• Set the trigger to ‘User Created’ and click on ‘Add’.

Now your WordPress site is connected to Pabbly Connect, and it will send data whenever a new user registers.

4. Registering a New User in WordPress

To test the integration, register a new user on your WordPress site. Fill out the registration form with dummy details, including first name, last name, email, and mobile number, then submit the form.

After registration, go back to Pabbly Connect. You should see the webhook response indicating that the new user data has been received. This response includes all the details you just submitted.

Check the user details in the Pabbly Connect response. Make sure the data matches what you entered in the registration form.

This confirms that Pabbly Connect is successfully receiving data from your WordPress site.

5. Creating a Subscriber in Klaviyo

Now that you have the user data in Pabbly Connect, it’s time to create a subscriber in Klaviyo. Set the Action application to Klaviyo V2 and select the action event as ‘Create Profile.’ Connect Klaviyo with Pabbly Connect by allowing access to your Klaviyo account.

Map the necessary fields from the webhook response to the Klaviyo profile fields. This includes the email address, phone number, first name, and last name. After mapping, click on ‘Save and Send Test’ to create the profile.

Check the response to ensure the profile was created successfully. Go to Klaviyo, navigate to the Profiles section, and verify the new subscriber.

This shows that Pabbly Connect has effectively created a Klaviyo subscriber from a WordPress user, automating your email marketing process.

Conclusion

In this tutorial, we explored how to create a Klaviyo subscriber from a WordPress user using Pabbly Connect. By following the detailed steps, you can automate the process of adding new subscribers to your email marketing list efficiently.

Utilizing Pabbly Connect for integration not only saves time but also enhances your marketing efforts by ensuring that every new user is captured as a potential subscriber.