Learn how to integrate BigCommerce and Instagram using Pabbly Connect for automatic product posting. Follow this step-by-step tutorial for seamless automation. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To begin using Pabbly Connect, start by searching for ‘Pabbly Connect’ in your browser. This will lead you to the Pabbly Connect landing page where you can sign in or create a new account.

If you do not have an account, click on the ‘Sign Up for Free’ button. This process takes only a couple of minutes and grants you 100 free tasks every month. Once signed in, click on the ‘Access Now’ button under Pabbly Connect to reach the dashboard.


2. Creating a Workflow in Pabbly Connect

In your Pabbly Connect dashboard, click on the ‘Create Workflow’ button. You will be prompted to name your workflow; name it according to your goal, such as ‘Post BigCommerce Products on Instagram’. After naming, click on ‘Create’ to proceed.

  • Name your workflow based on your objective.
  • Select the trigger application, which will be BigCommerce.
  • Set the trigger event to ‘New Product’.

After this, you need to connect BigCommerce with Pabbly Connect. Click on the ‘Connect’ button and then select ‘Add New Connection’. You will need to provide your Client ID, Access Token, and Store Hash Key from your BigCommerce account to establish this connection.


3. Setting Up the Trigger in Pabbly Connect

Once your workflow is created, the next step is to set up the trigger. In this case, the trigger application is BigCommerce, and the event will be ‘New Product’. This means that every time a new product is added to your BigCommerce store, it will trigger the workflow.

To connect BigCommerce, you need to retrieve your Store Hash Key from the URL of your BigCommerce account. For example, it will look something like this: ‘store-hash-key.mybigcommerce.com’. Copy this hash key and paste it into Pabbly Connect along with your Client ID and Access Token.

After entering all the necessary information, click on ‘Save’ to finalize the connection. You can then send a test request to ensure the connection is working correctly by adding a new product in your BigCommerce store.


4. Action Step Integration with Pabbly Connect

After setting up the trigger, the next step is to configure the action that will occur once the trigger is activated. The action application will also be BigCommerce, and the event will be ‘Get Product Details’. This allows you to fetch all relevant details about the newly added product. using Pabbly Connect

To do this, select the existing connection you created earlier. You’ll need to map the Product ID received from the trigger step to fetch specific details about the product. This mapping ensures that the correct data is retrieved every time a new product is added.

  • Select ‘Get Product Details’ as the action event.
  • Map the Product ID from the trigger response.
  • Click on ‘Save’ to proceed.

Once you have successfully mapped the details, you will receive a response containing all the product information, which you will use in the final step of posting on Instagram.


5. Posting to Instagram Using Pabbly Connect

Now that you have all the product details, it’s time to post to Instagram. Select Instagram for Business as your action application, and the action event will be ‘Publish Photo’. This will allow you to create a new post on your Instagram account with the product details fetched from BigCommerce.

After selecting Instagram, you will need to connect your Instagram account to Pabbly Connect. Click on ‘Add New Connection’ and grant the necessary permissions. Once connected, select the Instagram account you want to use for posting.

Map the photo URL from the BigCommerce response. Create a dynamic caption that includes the product name and details. Click on ‘Send Test’ to check if the post is created successfully.

Once you receive a positive response, you can check your Instagram account to see the newly created post featuring your BigCommerce product.


Conclusion

In this tutorial, we explored how to integrate BigCommerce with Instagram using Pabbly Connect. By setting up triggers and actions, you can automate product postings seamlessly, enhancing your marketing efforts.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.

This integration not only saves time but also ensures that your customers are always updated with your latest products on Instagram. Start using Pabbly Connect today to streamline your eCommerce marketing strategies!