Learn how to automatically create Mailchimp subscribers from Cognito Forms submissions using Pabbly Connect in this step-by-step tutorial. Build sophisticated automated workflows in less time than you think. This guide translates complex integrations into straightforward steps for immediate implementation.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To automatically create Mailchimp subscribers from Cognito Forms submissions, first, you need to access Pabbly Connect. Visit the Pabbly website and sign in or sign up for a free account if you are a new user. This platform allows you to connect various applications seamlessly.

After logging in, navigate to the Pabbly Connect dashboard. Here, you can manage all your workflows. Click on the ‘Create Workflow’ button to start the process of setting up your integration between Cognito Forms and Mailchimp.


2. Setting Up Your Workflow in Pabbly Connect

In this step, you will create a workflow named ‘Automatically Create Mailchimp Subscribers on Cognito Forms Submission’. Choose the folder where you want to save this workflow. This organization helps in managing multiple integrations effectively. using Pabbly Connect

  • Click on ‘Create Workflow’.
  • Enter the workflow name.
  • Select the appropriate folder for saving.

Once you have named your workflow, you will see two boxes appear: one for the trigger and another for the action. Here, you will select Cognito Forms as your trigger application, as this integration starts with a new form submission.


3. Configuring Cognito Forms in Pabbly Connect

To set up Cognito Forms as your trigger, select it from the list of applications in Pabbly Connect. Choose the trigger event as ‘New Entry’. This means that the workflow will trigger whenever a new submission is made in your Cognito Forms. using Pabbly Connect

Next, you need to connect Pabbly Connect with your Cognito Forms account. You will be provided with a webhook URL by Pabbly Connect, which acts as a bridge between the two applications. Copy this URL and head over to your Cognito Forms account.

  • Open your Cognito Forms and select the form you want to integrate.
  • Go to the settings of the form and find the option to post data to a website.
  • Paste the copied webhook URL and save the settings.

After saving, your Cognito Forms will now send data to Pabbly Connect whenever a new entry is submitted, effectively connecting the two platforms.


4. Integrating Mailchimp with Pabbly Connect

Now that Cognito Forms is set up, it’s time to configure Mailchimp as the action application in your workflow. Select Mailchimp from the list of applications in Pabbly Connect and choose the action event as ‘Add New Member’. This action will create a new subscriber in Mailchimp whenever a form submission occurs. using Pabbly Connect

To connect Mailchimp with Pabbly Connect, you will need an API key from your Mailchimp account. Navigate to your Mailchimp account, click on your profile, and then select ‘Extras’ followed by ‘API Keys’. Generate a new API key and copy it to use in Pabbly Connect.

Go to Mailchimp and access your account settings. Click on ‘Extras’ and select ‘API Keys’. Generate a new API key and copy it.

Paste this API key into Pabbly Connect to establish the connection. Now, you can select the audience list where you want to add the new subscribers from Cognito Forms submissions.


5. Mapping Data from Cognito Forms to Mailchimp

The final step in this integration process involves mapping the data fields from your Cognito Forms to Mailchimp. This is crucial to ensure that the right information is sent to the correct fields in Mailchimp. using Pabbly Connect

In Pabbly Connect, map the email address, first name, last name, and any other relevant fields from the Cognito Forms submission to the corresponding fields in Mailchimp. This ensures that every time a new entry is submitted, the data flows accurately into your Mailchimp account.

Select the fields from Cognito Forms. Map them to the corresponding fields in Mailchimp. Save the mapping and test the workflow.

Once the mapping is complete, save your workflow in Pabbly Connect and perform a test submission in your Cognito Form. Check your Mailchimp account to verify that the subscriber has been added successfully. This confirms that the integration is working seamlessly.


Conclusion

In this tutorial, we demonstrated how to automatically create Mailchimp subscribers from Cognito Forms submissions using Pabbly Connect. By following these steps, you can streamline your registration process and enhance your marketing efforts effectively.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.