How to Add Instagram Lead Ads Leads to ActiveCampaign Using Pabbly Connect

Learn how to seamlessly integrate Instagram Lead Ads with ActiveCampaign using Pabbly Connect. Follow this step-by-step tutorial to automate your lead capture process. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start integrating Instagram Lead Ads with ActiveCampaign, you need to access Pabbly Connect. This platform allows seamless automation between various applications. Begin by navigating to the Pabbly Connect homepage, where you can sign up or log in if you already have an account.

Once logged in, you will be greeted with the dashboard of Pabbly Connect. Here, you can create a new workflow that will facilitate the connection between Instagram Lead Ads and ActiveCampaign. To do this, click on the ‘Create Workflow’ button located on the top right corner of the dashboard.

2. Creating a Workflow in Pabbly Connect

Creating a workflow in Pabbly Connect is essential to automate the lead capture process. When prompted, name your workflow something descriptive like ‘Instagram Lead Ads to ActiveCampaign’. Organize your workflow by selecting a suitable folder, such as ‘Automations’.

• Select a trigger application: Instagram Lead Ads
• Choose the trigger event: New Lead Instant
• Connect your Instagram account to Pabbly Connect

After selecting the trigger application and event, click on ‘Connect’ to establish a new connection. Follow the prompts to authorize Pabbly Connect to access your Instagram Lead Ads account, ensuring a smooth data flow between platforms.

3. Setting Up the Trigger in Pabbly Connect

With the trigger set up in Pabbly Connect, you will need to specify the Facebook account associated with your Instagram. Select your Facebook page, which should be linked to your Instagram account, such as the ‘Sports Elite Training Center’. This connection is crucial for capturing leads generated from your Instagram ads.

Next, choose the lead generation form linked to your Instagram ad. This is the form that users fill out to submit their information. After selecting the form, click on ‘Save and Send Test Request’ to test the connection.

• Generate a test lead using Meta for Developers
• Submit dummy data to ensure the connection is working
• Verify that Pabbly Connect captures the lead information

After successfully submitting a test lead, you will see the captured data in Pabbly Connect, confirming that the trigger setup is working correctly.

4. Configuring the Action Step in Pabbly Connect

The next step is to configure the action that will occur when a new lead is captured. In Pabbly Connect, select the action application as ActiveCampaign and the action event as ‘Create a Contact’. This ensures that every new lead from Instagram is automatically added to your ActiveCampaign account.

To establish this connection, click on ‘Connect’ and provide the necessary API key and URL from your ActiveCampaign account. Navigate to the settings in ActiveCampaign to find these details. This is critical for ensuring that Pabbly Connect can communicate effectively with ActiveCampaign.

Map the lead data fields from Instagram to ActiveCampaign Email, First Name, Last Name, and Phone Number must be mapped correctly Test the action to confirm successful data transfer

After mapping the required fields, click on ‘Save and Test Request’ to ensure that the new contact is created successfully in ActiveCampaign. You can verify this by checking your ActiveCampaign contacts for the new entry.

5. Testing the Automation with Real Leads

Once your workflow is set up in Pabbly Connect, it’s essential to test the automation with real leads. To do this, return to the lead testing tool in Meta for Developers and delete the previous test lead. This step is necessary to create a new lead for testing purposes.

After deleting the existing lead, generate a new test lead by filling out the form with new dummy data. Submit the form, and then return to your ActiveCampaign account to verify that the new contact has been added successfully. This final test confirms that your integration is working as intended.

By following these steps, you have successfully automated the lead capture process from Instagram Lead Ads to ActiveCampaign using Pabbly Connect. This integration will save you time and ensure that you never miss a potential customer.

Conclusion

In this tutorial, we demonstrated how to use Pabbly Connect to add Instagram Lead Ads leads to ActiveCampaign. By automating this process, you can streamline your lead management and enhance your email marketing efforts.