Learn how to automate adding IndiaMART leads to Google Sheets for your social media marketing agency using Pabbly Connect. Step-by-step guide included. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for IndiaMART Leads

To begin with, accessing Pabbly Connect is the first step in automating the process of adding IndiaMART leads to Google Sheets. You can sign in to your existing account or create a new one if you are a first-time user. Pabbly Connect offers a free plan that allows you to get started with 100 free tasks each month.

Once logged in, you will see various applications available in Pabbly. Select Pabbly Connect by clicking on the ‘Access Now’ button. This will take you to the dashboard where you can create your workflow to automate lead capturing from IndiaMART to Google Sheets.


2. Creating a Workflow in Pabbly Connect

Now that you are in Pabbly Connect, you need to create a workflow to connect IndiaMART and Google Sheets. Click on the ‘Create Workflow’ button located at the top right corner. A dialog box will appear asking for a workflow name and folder selection.

  • Name your workflow: ‘Add IndiaMART Leads to Google Sheets for Social Media Marketing Agency’.
  • Select a folder: Choose the folder where you want to save this workflow.

After naming your workflow and selecting the folder, click on the ‘Create’ button to finalize your workflow setup. You will see two windows: one for the trigger and another for the action.


3. Setting Up the Trigger in Pabbly Connect

The next step involves setting up the trigger in Pabbly Connect. You will select IndiaMART as the trigger application, which will activate whenever a new lead is generated. From the trigger event dropdown, choose ‘New Leads’.

Pabbly Connect will provide you with a unique webhook URL. This URL is essential for connecting IndiaMART to Pabbly Connect. Copy this URL, as you will need it in the next steps. Log in to your IndiaMART account and navigate to the Lead Manager section.

  • Go to the ‘Import and Export Leads’ option.
  • Select ‘Push API’ integration.
  • Enter the platform name as ‘Pabbly Connect’ and paste the copied webhook URL.
  • Click on ‘Save Details’ to establish the connection.

After saving the details, you can test the connection by generating a test lead in IndiaMART to ensure everything is set up correctly.


4. Generating a Test Lead in IndiaMART

To verify the connection between IndiaMART and Pabbly Connect, generate a test lead. Log into your IndiaMART account and create a dummy product. Click on the ‘Contact Supplier’ button and fill in the required fields, including the inquiry message.

For example, you might write: ‘Looking for a comprehensive social media marketing strategy for my clothing store, please share pricing and packages.’ After submitting the inquiry, check back in Pabbly Connect to see if it captured the response.

Ensure that the inquiry includes necessary details such as GST number and contact information. Verify that Pabbly Connect has captured the test lead data correctly.

If the test lead appears in your Pabbly Connect workflow, the trigger setup is successfully completed, and you are ready to set up the action step.


5. Setting Up the Action in Pabbly Connect

The final step is to set up the action in Pabbly Connect. Select Google Sheets as the action application and choose ‘Add New Row’ as the action event. Click on the ‘Connect’ button to create a connection between Google Sheets and Pabbly Connect.

Authorize the connection by signing in with your Google account and allowing the necessary permissions. After successfully authorizing, select the specific spreadsheet you created for IndiaMART lead details.

Choose the sheet where you want to store the lead data. Map the fields from the previous step to the corresponding columns in Google Sheets. Click on ‘Save and Send Test Request’ to check if the data is being added correctly.

Once you confirm that the lead details are added to Google Sheets, your automation is complete. You now have a seamless system for capturing leads from IndiaMART directly into Google Sheets using Pabbly Connect.


Conclusion

In this tutorial, we explored how to automate the process of adding IndiaMART leads to Google Sheets using Pabbly Connect. By following these steps, you can streamline your lead management for your social media marketing agency effectively. This integration ensures that all inquiries are captured systematically and efficiently.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.