Learn how to automate adding Google Ads leads into Google Sheets using Pabbly Connect. Step-by-step tutorial for seamless integration. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To start automating the process of adding Google Ads leads into Google Sheets, you first need to access Pabbly Connect. This platform allows you to create workflows between different applications without any coding skills.

Navigate to the Pabbly Connect homepage by entering the URL in your browser. Here, you will see options to sign in or sign up for free. If you are a new user, click on ‘Sign up for free’ to create an account. This will allow you to explore the features of Pabbly Connect with 100 free tasks every month.


2. Creating a New Workflow in Pabbly Connect

Once you are signed in to Pabbly Connect, you can create a new workflow. Click on the ‘Create Workflow’ button, and a dialog box will prompt you to name your workflow. For this integration, you might name it ‘Add Google Ads Lead in Google Sheets’.

  • Select or create a folder for your workflow.
  • Ensure that your workflow is organized for lead management.

After naming and organizing your workflow, you will see a blank canvas with trigger and action sections. The trigger will initiate the workflow, and the action will define what happens when the trigger is activated. In this case, your trigger will be a new lead from Google Ads.


3. Setting Up the Trigger for Google Ads Leads

To set up the trigger in Pabbly Connect, select Google Ads as your trigger application. The trigger event will be ‘New Lead Form Entry’. This means that every time a new lead submits a form in Google Ads, the workflow will initiate.

Next, you need to copy the provided webhook URL from Pabbly Connect. This URL acts as a bridge to transfer data from Google Ads to Pabbly Connect. Go to your Google Ads account, find the campaign with your lead gen form, and paste the webhook URL into the lead delivery settings.

  • Select the lead delivery option in your Google Ads settings.
  • Send test data to verify the connection.

Once you send the test data, return to Pabbly Connect to confirm that the response has been captured successfully. This indicates that your connection is established and ready to record leads.


4. Setting Up Action to Record Leads in Google Sheets

After successfully setting up the trigger, the next step is to configure the action in Pabbly Connect. Select Google Sheets as your action application and choose the action event ‘Add New Row’. This action will create a new entry in your Google Sheet for each new lead.

To connect Google Sheets with Pabbly Connect, click on the ‘Connect’ button. You will have options to add a new connection or select an existing one. For new connections, sign in to your Google account and grant the necessary permissions to access your Google Sheets.

Select the spreadsheet where you want to add leads. Map the fields from the Google Ads response to your Google Sheets columns.

Once you have mapped the fields correctly, click on ‘Save and Send Test Request’. This will ensure that the data is correctly added to your Google Sheets, creating a new row for the lead information.


5. Finalizing the Integration and Testing

With the action step configured, you can now finalize the integration in Pabbly Connect. Check your Google Sheets to confirm that the test lead data appears correctly in the designated columns. This indicates that your integration is functioning as intended.

Every time a new lead is generated through your Google Ads lead gen form, the details will automatically populate into Google Sheets. This automation not only saves time but also ensures that you have a systematic record of your leads, which is essential for follow-ups and nurturing.

By using Pabbly Connect, you can integrate various applications seamlessly, enhancing your productivity and efficiency. This setup allows you to focus on converting leads into customers without manual data entry.


Conclusion

In this tutorial, we demonstrated how to use Pabbly Connect to automate the process of adding Google Ads leads into Google Sheets. By following these steps, you can streamline your lead management process and improve your marketing efficiency.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.