Learn how to send automated WhatsApp messages to Google Ads leads using Pabbly Connect and AiSensy with this step-by-step tutorial. This comprehensive guide reveals exactly how to connect your applications and automate repetitive tasks — accessible for professionals of all technical backgrounds.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To begin sending automated WhatsApp messages to Google Ads leads, you first need to access Pabbly Connect. Start by visiting the Pabbly Connect website and signing in to your account. If you are a new user, you can sign up for free, which provides you with 100 tasks monthly.

Once logged in, navigate to the Pabbly Connect dashboard. Here, you can create workflows that automate tasks between different applications. Click on the ‘Create Workflow’ button to get started with your integration.


2. Creating a Workflow in Pabbly Connect

To create a new workflow in Pabbly Connect, you need to name your workflow and select a folder for organization. For this integration, name your workflow something like ‘Send Automated WhatsApp Message to Google Ads Leads’.

After naming your workflow, you will see two sections: Trigger and Action. The Trigger is the event that starts the automation, while the Action is what happens as a result. For this setup, select Google Ads as the Trigger application and choose ‘New Lead Form Entry’ as the Trigger event.

  • Name your workflow clearly.
  • Select Google Ads as the Trigger application.
  • Choose ‘New Lead Form Entry’ as the Trigger event.

Once you have set this up, click on the ‘Create’ button to proceed to the next step in your automation workflow.


3. Connecting Google Ads to Pabbly Connect

Now that you have set up the Trigger, it’s time to connect Google Ads to Pabbly Connect. You will need a webhook URL provided by Pabbly Connect to bridge the connection. Go to your Google Ads account and open the campaign where you collect leads.

In the lead form settings, find the option for Lead Delivery. Here, you will paste the webhook URL from Pabbly Connect. This URL will send lead data to your Pabbly Connect workflow whenever a new lead is generated.

  • Copy the webhook URL from Pabbly Connect.
  • Paste the URL in the Lead Delivery option in Google Ads.
  • Test the connection by sending test data from Google Ads.

Once you send the test data, check Pabbly Connect to see if it has received the lead information successfully. If successful, your connection is established and ready for action.


4. Setting Up the Action to Send WhatsApp Messages

With the Google Ads connection established, the next step is to set up the Action in Pabbly Connect. For this, select AiSensy as your Action application and choose ‘Send Template Message’ as the Action event. This step will enable you to send automated WhatsApp messages to the leads captured from Google Ads.

To connect AiSensy, you will need to enter your API key. You can find this in your AiSensy account under the manage section. After entering the API key, save the connection to proceed with the setup.

Select AiSensy as the Action application. Choose ‘Send Template Message’ as the Action event. Enter your API key from AiSensy.

Now, you will need to add the details for the WhatsApp message such as the campaign name and the phone number. Make sure to use mapping for dynamic fields to ensure the message reflects the lead’s information.


5. Testing Your Integration

After setting up the Action, it’s crucial to test your integration to ensure everything works as expected. In Pabbly Connect, you can send test data from Google Ads again to see if the WhatsApp message is sent correctly. Click on the ‘Send Test Data’ button in Google Ads and check your WhatsApp account for the message.

If the integration is successful, you will receive the WhatsApp message with the lead’s details filled in. This confirms that your automation workflow between Google Ads and AiSensy via Pabbly Connect is functioning properly.

Send test data from Google Ads. Check WhatsApp for the received message. Ensure the lead’s information is correct in the message.

Once you confirm that the WhatsApp message is received successfully, your automation is complete, and you can start using it with real leads.


Conclusion

In this tutorial, we learned how to use Pabbly Connect to send automated WhatsApp messages to Google Ads leads using AiSensy. By following these steps, you can streamline your lead communication efficiently.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.