Learn how to automate social media posts using Pabbly Connect and OpenAI in this detailed tutorial. Create engaging content effortlessly! Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below


1. Setting Up Pabbly Connect for Social Media Automation

To automate social media posts, start by accessing Pabbly Connect. First, create a free account on the Pabbly Connect website, which takes only a couple of minutes. Once logged in, navigate to the dashboard where you can create a new workflow.

Click on the blue button labeled ‘Create Workflow’. You will need to name your automation; for this example, we will use ‘Create Social Media Post using OpenAI’. Choose a folder for your workflow and click ‘Create’. This sets the foundation for your social media automation.


2. Connecting Google Sheets with Pabbly Connect

In this step, we will connect Google Sheets to Pabbly Connect to trigger the automation. Select Google Sheets as the trigger application and choose the event ‘New or Updated Spreadsheet Row’. This means that whenever a new row is added, it will trigger the automation.

  • Select the Google Sheets account you want to connect.
  • Authorize Pabbly Connect to access your Google Sheets.
  • Select the specific spreadsheet and worksheet you want to monitor.

After setting up the trigger, you’ll receive a webhook URL. Copy this URL, as it will be used in your Google Sheets add-on for integration. This allows Pabbly Connect to receive data whenever a new topic and image URL are added.


3. Configuring Google Sheets to Work with Pabbly Connect

Now that we have the webhook URL, we need to configure Google Sheets. Click on ‘Extensions’, then ‘Add-ons’, and search for the Pabbly Connect Webhooks add-on. Install it if you haven’t already.

After installation, open the Pabbly Connect Webhooks add-on and enter the webhook URL you copied earlier. Specify the trigger column where your data will be filled. In this case, we will use column B to trigger the automation whenever a new entry is made.

  • Ensure that the data is entered in column B.
  • Click on ‘Send Test’ to ensure that Pabbly Connect receives the data correctly.

Once the test is successful, enable the ‘Send on Event’ option. This ensures that every time new data is added, it will automatically send the information to Pabbly Connect.


4. Generating Content Using OpenAI via Pabbly Connect

Next, we will set up OpenAI as the action application in Pabbly Connect. Select OpenAI and choose the action event ‘ChatGPT’. Connect your OpenAI account by entering your API key.

Map the fields from Google Sheets to OpenAI. For example, use the topic and image URL from your spreadsheet as the prompt for generating social media content. This mapping allows the automation to dynamically insert the relevant data from your Google Sheets into the OpenAI request.

Choose the model you want to use (e.g., GPT-3.5 Turbo). Set the prompt to include the topic and image URL from the spreadsheet.

After setting up the action, test the integration. If successful, you will receive a generated caption that can be used for your social media posts. This shows how Pabbly Connect streamlines the process of generating content automatically.


5. Posting to Facebook and Instagram via Pabbly Connect

With the content generated, it’s time to post on social media. First, connect Facebook as the next action application in Pabbly Connect. Choose the action event ‘Create Page Photo Post’. Authorize your Facebook account and select the page where you want to post.

Map the generated caption and image URL from OpenAI to the Facebook post fields. After configuring the settings, click ‘Save and Send Test Request’. Once the test is successful, check your Facebook page to see the newly created post.

Ensure that you have the correct page selected. Verify that the caption and image URL are correctly mapped.

Repeat the same process for Instagram by selecting it as an action application in Pabbly Connect. Choose ‘Publish a Photo’ as the action event and map the same fields. After testing, your posts should appear on both Facebook and Instagram automatically, showcasing the power of automation with Pabbly Connect.


Conclusion

This tutorial demonstrates how to automate social media posts using Pabbly Connect and OpenAI. By following these steps, you can efficiently create and publish engaging content across various platforms without manual effort. Embrace automation today!

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.