Learn how to automate adding subscribers from Shopify orders to Pabbly Email Marketing using Pabbly Email Marketing. Follow this step-by-step guide for seamless integration. Learn how to design beautiful email templates, segment your audience, and automate delivery for maximum impact with minimal effort.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Email Marketing for Automation

To automate subscriber addition from Shopify orders to Pabbly Email Marketing, first access your Pabbly Email Marketing account. This platform will serve as the main hub for managing your email marketing efforts.

Begin by logging into your Pabbly Email Marketing account. Make sure you have created a subscriber list where new customers from Shopify will be added. This list is crucial for tracking your subscribers effectively.


2. Setting Up Pabbly Connect Workflow

Next, you will set up a workflow in Pabbly Connect to connect Shopify and Pabbly Email Marketing. This integration will automate the process of adding new subscribers whenever a purchase is made.

Follow these steps to create your workflow in Pabbly Connect:

  • Click on the ‘Create Workflow’ button.
  • Name your workflow (e.g., ‘Shopify to Pabbly Email Marketing’).
  • Select the appropriate folder for your automation.

After naming your workflow, click on ‘Create’ to proceed. You will now see two windows: the trigger window and the action window.


3. Connecting Shopify to Pabbly Connect

The next step is to connect your Shopify account to Pabbly Connect. This connection will allow Pabbly Connect to receive order details from Shopify.

In the trigger window, search for Shopify and select version 2. Then, choose the trigger event as ‘New Order’. Pabbly Connect will provide you with a webhook URL, which you will need to copy.

Now, switch to your Shopify account and navigate to Settings > Notifications. Under the Webhooks section, create a new webhook. Select ‘Order Creation’ as the event, set the format to JSON, and paste the copied webhook URL. Save the changes to establish the connection.


4. Adding Subscribers to Pabbly Email Marketing

After setting up the webhook, the next step is to add the customer details to Pabbly Email Marketing as subscribers. This is done in the action step of your Pabbly Connect workflow.

In the action window, search for Pabbly Email Marketing and select the action event as ‘Add Subscriber’. Connect your Pabbly Email Marketing account by entering the API token found in the Integrations section of your Pabbly Email Marketing account.

Once connected, choose the subscriber list where you want to add new subscribers. Map the customer’s email and name from the trigger step responses to the corresponding fields in Pabbly Email Marketing. After completing these mappings, save and send a test request to confirm the setup.


5. Testing the Automation

To ensure everything is working correctly, conduct a test by placing a dummy order on your Shopify store. This will trigger the automation you set up with Pabbly Connect.

After placing the order, check your Pabbly Email Marketing subscriber list. You should see the new customer added as a subscriber. This confirms that the integration between Shopify and Pabbly Email Marketing is functioning as intended.

Repeat this process with different customer details to test the automation further. Each new order from Shopify should result in the customer being added to your Pabbly Email Marketing list seamlessly.


Conclusion

This tutorial outlined the process of automating the addition of subscribers from Shopify orders to Pabbly Email Marketing using Pabbly Connect. By following the steps provided, you can ensure that every new customer is effectively added to your marketing list, enhancing your email marketing efforts.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.