Learn how to automate replies to Google Business Profile reviews based on ratings using Pabbly Connect. Follow our step-by-step tutorial for seamless integration. Navigate the automation landscape confidently with clear, structured guidance suitable for professionals regardless of prior technical experience.

Watch Step By Step Video Tutorial Below


1. Introduction to Pabbly Connect for Google Business Profile Automation

In this section, we will discuss how to use Pabbly Connect to automate replies to Google Business Profile reviews based on ratings. This integration allows businesses to respond quickly to customer feedback, enhancing customer engagement.

To get started, you need to create an account on Pabbly Connect. After signing up, log in to your dashboard where you can create a new workflow for automating replies. This process will streamline your interactions with customers and improve your business’s online presence.


2. Creating a Workflow in Pabbly Connect

To create a workflow in Pabbly Connect, click on the blue button labeled ‘Create Workflow’ on your dashboard. You will then be prompted to name your workflow. A suitable name could be ‘Automatically Reply to Google Business Profile Reviews Based on Rating’.

Next, select the folder where you want to save this workflow. After this, you will see two boxes labeled ‘Trigger’ and ‘Action’. The trigger will be set to capture new reviews from your Google Business Profile, while the action will be to send an automated reply based on the review rating. Follow these steps:

  • Click on the ‘Create Workflow’ button.
  • Name your workflow appropriately.
  • Select the folder for your workflow.

After setting up the workflow, you can now connect your Google Business Profile to Pabbly Connect by selecting the relevant trigger event, which is ‘New Review’. This will allow Pabbly Connect to capture reviews as they come in.


3. Setting Up the Trigger in Pabbly Connect

In this step, you will configure the trigger in Pabbly Connect to fetch new reviews from your Google Business Profile. Select the trigger event as ‘New Review’ and connect your Google account. You will need to grant access to your Gmail account that is associated with your Google Business Profile.

Once you connect, Pabbly Connect will automatically fetch the latest review data. You can test this connection to ensure that it works correctly. This includes reviewing the details such as the reviewer’s name and the rating they provided. Here’s how to do it:

  • Select ‘New Review’ as the trigger event.
  • Connect your Google account.
  • Test the connection to ensure data is being received.

After testing, you will see the most recent review captured by Pabbly Connect. This confirms that your integration is functioning properly and ready to automate replies based on ratings.


4. Using the Router Feature in Pabbly Connect

The router feature in Pabbly Connect is powerful for setting conditions based on review ratings. You can create multiple paths for different ratings. For example, you can set one path for four or five-star ratings and another for one or two-star ratings.

To do this, select the action event as ‘Conditionally Run’ and connect it. You can rename the router steps for clarity, such as ‘Reply for Good Rating’ and ‘Reply for Bad Rating’. Here’s how to set the conditions:

Create a router step for positive ratings (4 or 5 stars). Create a router step for negative ratings (1 or 2 stars). Set the conditions for each step based on the rating received.

Once the router steps are in place, Pabbly Connect will automatically determine which reply to send based on the rating received, ensuring that your responses are timely and appropriate.


5. Sending Automated Replies with Pabbly Connect

After setting up the router conditions, you will configure the automated replies for both positive and negative ratings. For a four or five-star rating, you can set a reply like, ‘Thank you for the kind words! We are glad you enjoyed shopping with us.’ For one or two-star ratings, a reply might be, ‘Thank you for your feedback. We apologize for any inconvenience and appreciate another chance to serve you.’

To set these replies, choose the action event as ‘Create Reply’ and map the review ID from the previous step. This ensures that the reply is linked to the correct review. Here’s how to finalize the setup:

Select ‘Create Reply’ as the action event. Map the review ID to ensure replies are correctly linked. Test the replies to confirm they are sent correctly.

Once everything is set up, Pabbly Connect will automatically send the appropriate replies to reviews based on their ratings, ensuring your business maintains a positive online presence without manual intervention.


Conclusion

By using Pabbly Connect, businesses can automate replies to Google Business Profile reviews based on ratings effectively. This integration enhances customer engagement and streamlines the feedback process, allowing businesses to focus on providing excellent service.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.