Automate Real Estate SMS Marketing with Pabbly Connect

Learn how to automate SMS marketing for real estate leads using Pabbly Connect. Step-by-step guide to integrate SMS, Acres, and more. Develop expertise in application integration and learn how to design streamlined automation workflows using proven, simplified approaches.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for SMS Marketing

To automate SMS marketing for real estate leads, start by accessing Pabbly Connect. This platform allows you to integrate various applications seamlessly. After logging into your Pabbly Connect account, click on the ‘Create Workflow’ button.

Once you are in the workflow creation section, name your workflow something descriptive, like ‘Send SMS to Real Estate Leads Automatically’. Selecting a suitable folder for your workflow will help in organizing your automations.

2. Selecting Trigger and Action Applications in Pabbly Connect

In the workflow setup, you will see two boxes: one for the trigger and one for the action. The trigger indicates the event that will start the automation. For this tutorial, choose ’99 Acres’ as the trigger application, which will activate whenever a new lead is generated.

• Select the ’99 Acres’ application as the trigger.
• Set the trigger event to capture new leads.
• For the action application, choose ‘Twilio’ to send SMS.

By selecting these applications, you are preparing Pabbly Connect to send SMS automatically when a new lead arrives from 99 Acres. This step is crucial as it establishes the connection between the lead generation and SMS sending processes.

3. Connecting 99 Acres to Pabbly Connect

To complete the integration, you need to connect 99 Acres to Pabbly Connect. The platform will provide a webhook URL that you must share with your 99 Acres account manager. This URL is essential for capturing lead details automatically.

Once your account manager sets up the webhook, every new lead generated on 99 Acres will be captured in Pabbly Connect. This allows you to automate SMS sending without manual intervention.

4. Setting Up Twilio SMS Integration in Pabbly Connect

The next step is to configure Twilio within Pabbly Connect. After selecting Twilio as the action application, you will need to enter your Twilio account SID and authentication token. These details are necessary to authenticate your Twilio account with Pabbly Connect.

Once connected, you can compose your SMS message. You can use dynamic fields to personalize the SMS with lead information such as their name. For instance, your SMS could read: ‘Hello [Lead Name], thank you for showing interest in our property. Someone from our team will call you back in the next 2 hours.’ This personalization enhances the effectiveness of your SMS marketing.

5. Testing and Activating Your Workflow

After setting up the SMS message, it’s time to test your workflow. Replace any dummy phone numbers with actual numbers to ensure the SMS is sent correctly. Click on the ‘Save and Send Test Request’ button to initiate the test.

Once you confirm that the SMS has been received, your automation is complete. Now, every time a new lead is generated on 99 Acres, Pabbly Connect will automatically send an SMS, allowing you to focus on other aspects of your real estate business.

Conclusion

This guide summarizes the key points and helps you understand the essential features and benefits of using this tool.

In conclusion, automating SMS marketing for real estate leads using Pabbly Connect significantly streamlines communication. By following the steps outlined above, you can ensure that your leads receive timely information, enhancing customer engagement and satisfaction.