Automate Google Business Profile Replies with Pabbly Connect

Learn how to automate replies to Google Business Profile reviews using Pabbly Connect. Step-by-step guide for integrating Roots and Simply. Discover how to seamlessly connect your essential tools through accessible instructions that make powerful automation available to professionals at every skill level.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To begin automating replies to Google Business Profile reviews, first access Pabbly Connect by visiting its homepage. You can do this by typing ‘Pabbly.com/connect’ in your browser. Upon reaching the site, you’ll see options to either sign in or sign up for free.

If you’re a new user, click on ‘Sign Up for Free’ to create your account, which takes just a couple of minutes. Existing users can simply click ‘Sign In’ to log into their accounts. With Pabbly Connect, you get 100 free tasks monthly to explore its features and test various automation workflows.

2. Creating a New Workflow in Pabbly Connect

Once logged into Pabbly Connect, navigate to the dashboard where you can view your workflows. To create a new workflow, click on the ‘Create Workflow’ option. You will be prompted to name your workflow; for this task, name it ‘Automatically Reply to Google Business Profile Reviews Based on Ratings.’

• Select a folder to save your workflow, such as ‘Social Media Automations.’
• Click on ‘Create’ to finalize the workflow setup.

After creating your workflow, you will see two main sections: Trigger and Action. The Trigger indicates what event will start the workflow, while the Action describes what happens when that event occurs. This is essential for automating responses to reviews on your Google Business Profile.

3. Setting Up the Trigger for Google Business Profile

The next step in Pabbly Connect is to set up the trigger. Click on the trigger application and select ‘Google Business Profile.’ Then, choose the trigger event, which in this case is ‘New Review.’ This means the workflow will initiate whenever a new review is posted.

Next, click on the ‘Connect’ button to establish a connection between Google Business Profile and Pabbly Connect. You can either select an existing connection or create a new one by clicking ‘Add New Connection.’ Sign in with your Google account and grant the necessary permissions for the integration.

4. Defining the Action to Reply to Reviews

After successfully setting up the trigger, it’s time to define the action in Pabbly Connect. You will select ‘Google Business Profile’ again as the action application and choose ‘Create Reply’ as the action event. This action will send a response to the review based on the rating received.

• Map the Review ID from the trigger step to ensure the correct review is replied to.
• Enter your custom reply message based on the review rating.

For positive ratings (4 or 5 stars), you might say, ‘Thank you for your positive feedback! We look forward to serving you again.’ For lower ratings (1-3 stars), your reply could be more apologetic, assuring the customer that you will address their concerns.

5. Testing and Activating Your Workflow

Once your trigger and action are set up, it’s time to test the workflow in Pabbly Connect. Click on ‘Save and Send Test Request’ to ensure that everything is working correctly. This will capture the latest review and test the reply functionality.

After confirming that the test works as intended, activate your workflow. Now, whenever a new review is posted on your Google Business Profile, Pabbly Connect will automatically send a reply based on the rating. This automation saves time and ensures timely responses to customer feedback.

Conclusion

By utilizing Pabbly Connect, you can effectively automate responses to Google Business Profile reviews based on customer ratings. This integration not only enhances customer engagement but also streamlines your workflow, allowing you to focus on improving your services.