Automate Google Business Profile Posts with Pabbly Connect and Google Sheets

Learn how to automate Google Business Profile posts using Pabbly Connect and Google Sheets with this step-by-step tutorial. Explore systematic approaches to creating efficient automation solutions that convert technical concepts into practical, implementable instructions.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To automate Google Business Profile posts, start by accessing Pabbly Connect. Simply type Pabbly.com/connect in your browser. This platform allows seamless integration between Google Sheets and your Google Business Profile.

Once on the Pabbly Connect homepage, sign in or create a new account. Existing users can click on the ‘Sign In’ button, while new users should select ‘Sign Up for Free’ to receive 100 free tasks monthly. After signing in, navigate to the dashboard and click on ‘Pabbly Connect’ to begin creating your workflow.

2. Creating a Workflow in Pabbly Connect

After accessing Pabbly Connect, it’s time to create a new workflow. Click on the ‘Create Workflow’ button. Name your workflow something like ‘Schedule Google Business Profile Post Weekly Using Google Sheets’ and select a folder to save it.

• Click on ‘Create’ to initiate the workflow.
• You will see two boxes: Trigger and Action.
• Select Google Sheets as your Trigger application.

In this workflow, the trigger will be set to schedule a post weekly. This means that every week, the details from your Google Sheets will be pulled to post on your Google Business Profile. Once you have set this up, you can proceed to the next step.

3. Setting Up the Trigger in Pabbly Connect

For the trigger in Pabbly Connect, select the ‘Schedule Workflow’ option. This allows you to specify how often you want the workflow to run. Choose the day of the week and set the time for the scheduled post.

• Select ‘Sunday’ as the day for posting.
• Set the time to 6:30 PM.

After configuring the trigger, click on ‘Save’. This sets up the automation to pull data from Google Sheets and post it on your Google Business Profile at the specified time each week.

4. Configuring Action Steps with Google Sheets and Google Business Profile

Next, you need to define the action steps in your Pabbly Connect workflow. Start by selecting Google Sheets as the Action application. Choose ‘Lookup Spreadsheet Row V2’ as the action event. This will allow you to retrieve the post details from your Google Sheets.

Click on ‘Connect’ to establish a connection with Google Sheets. If you don’t have an existing connection, select ‘Add New Connection’ and sign in with your Google account. Once connected, select the correct spreadsheet containing your post details.

Set the lookup value to filter for posts that have a status of ‘not posted’. Configure the lookup column and end column as needed.

After setting up these details, click on ‘Save and Send Test Request’ to test the retrieval of your post data from Google Sheets.

5. Finalizing the Integration with Google Business Profile

To complete the integration, add another action step for Google Business Profile in your Pabbly Connect workflow. Select ‘Create Call to Action Post’ as the action event. Connect to your Google Business Profile account, entering your business name and location.

Map the details from the previous response to fill in the summary and media details for the post. After entering all required fields, click ‘Save and Send Test Request’ to confirm that the post has been successfully created on your Google Business Profile.

Check your Google Business Profile to verify the post appears as expected. Update the status in Google Sheets from ‘not posted’ to ‘posted’ to reflect the action taken.

Once all steps are completed, your automation is fully functional, allowing you to schedule and post updates seamlessly.

Conclusion

In this tutorial, we demonstrated how to automate Google Business Profile posts using Pabbly Connect and Google Sheets. By following the steps outlined, you can easily set up a workflow that saves time and enhances your online presence.

Utilizing Pabbly Connect not only streamlines your posting process but also ensures your business remains active and engaging on Google. Start automating your posts today!