Automate Follow-Up Emails to Instagram Leads Using Pabbly Connect

Learn how to automate follow-up emails to your Instagram leads using Pabbly Connect. This tutorial covers every step in detail. Discover how to seamlessly connect your essential tools through accessible instructions that make powerful automation available to professionals at every skill level.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Automation

To automate follow-up emails to your Instagram leads, you first need to access Pabbly Connect. This powerful integration platform allows you to connect various applications seamlessly.

Start by navigating to the Pabbly Connect homepage. Click on the ‘Sign Up Free’ button if you are a new user. Existing users can click on ‘Sign In’. After logging in, you will be taken to the dashboard where you can create a new workflow.

2. Creating a Workflow in Pabbly Connect

Once you are in Pabbly Connect, the next step is to create a workflow. Click on the ‘Create Workflow’ button located at the top right corner of the dashboard.

• Enter a name for your workflow, e.g., ‘Send Automated Follow-Up Emails to Instagram Leads’.
• Select a folder to save your workflow, such as ‘Automations’.
• Click ‘Create’ to finalize your new workflow.

After creating the workflow, you will see options to set up triggers and actions. This is where you define what happens when a new lead is captured from Instagram ads.

3. Setting Up the Trigger for Instagram Leads

In this step, you will configure the trigger for your workflow using Pabbly Connect. Select ‘Instagram Lead Ads’ as your trigger application.

Choose the trigger event as ‘New Lead Instant’. This event captures new leads generated from your Instagram ads. You will then need to connect your Instagram account to Pabbly Connect by selecting ‘Add New Connection’ and following the authentication steps.

• Select your Facebook page linked to your Instagram account.
• Choose the lead generation form you want to use, such as ‘Inquiry Form’.
• Click on ‘Save and Send Test Request’ to ensure Pabbly Connect is capturing leads correctly.

Once you receive a successful response, you can proceed to the action steps.

4. Configuring Action Steps to Send Emails

After setting up the trigger, you will now configure the action steps using Pabbly Connect. Select ‘Gmail’ as your action application to send automated emails.

Choose the action event as ‘Send Email V1’. Connect your Gmail account by selecting ‘Add New Connection’ and authorize Pabbly Connect to access your Gmail data. Fill in the required fields, such as the recipient’s email, subject, and body of the email.

Map the email address from the trigger step to send the email dynamically. Set the email subject, e.g., ‘Thank You for Your Interest!’. Enter the email body, including a welcome message and attach your service PDF brochure.

After filling all fields, click ‘Save and Send Test Request’ to ensure the email is sent successfully.

5. Automating Follow-Up Emails with Delay

The final step in your automation process using Pabbly Connect is to set up a follow-up email. To do this, add a delay action step by selecting ‘Delay by Pabbly’.

Choose the delay event as ‘Add Time Delay’ and set it for 24 hours. This ensures that the follow-up email is sent one day after the initial email. After setting the delay, add another action step to send a follow-up email through Gmail.

Map the lead’s email address for sending the follow-up email. Set the follow-up email subject, such as ‘Just Checking In’. Include a message inquiring about their thoughts on the service brochure.

Click on ‘Save and Send Test Request’ to confirm the follow-up email setup. This completes the automation process for sending follow-up emails to your Instagram leads.

Conclusion

This tutorial demonstrated how to use Pabbly Connect to automate follow-up emails to your Instagram leads. By setting up triggers and actions, you can efficiently engage potential clients and enhance your marketing efforts.

Using Pabbly Connect simplifies the process of integrating applications, ensuring that you can focus on growing your business while maintaining effective communication with your leads.