Automate Email Campaigns with Pabbly Connect, Google Sheets, and Gmail

Learn how to automate email campaigns using Pabbly Connect, Google Sheets, and Gmail. Step-by-step guide to streamline your email marketing process. Transform complex automation concepts into accessible, actionable steps that eliminate unnecessary manual work while maximizing existing application capabilities.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Email Automation

To automate email campaigns using Pabbly Connect, start by accessing the platform. Open a new tab in your browser and search for Pabbly Connect. If you don’t have an account, click on the ‘Sign Up for Free’ button to create one. This process takes only a couple of minutes.

Once signed in, you will see the dashboard where you can manage your workflows. Click on the ‘Access Now’ button under Pabbly Connect to enter the workflow section. Here, you will create a new workflow to integrate Google Sheets with Gmail.

2. Creating a Workflow in Pabbly Connect

In this section, you will create a new workflow in Pabbly Connect. Click on the ‘Create Workflow’ button and name your workflow, such as ‘Automate Email Campaigns’. Select a folder to save your workflow, then proceed.

• Click on ‘Create’.
• Set the trigger application as Google Sheets.
• Choose ‘New or Updated Spreadsheet Row’ as the trigger event.

After setting the trigger, you will connect Google Sheets to Pabbly Connect using a webhook URL. This URL acts as a bridge between the two applications, allowing data to flow seamlessly.

3. Connecting Google Sheets to Pabbly Connect

To connect Google Sheets with Pabbly Connect, first copy the webhook URL provided in the Pabbly Connect interface. Open your Google Sheets and navigate to Extensions > Pabbly Connect Webhooks. If you don’t have the extension, install it from the Google Workspace Marketplace.

• Paste the copied webhook URL in the designated field.
• Select the trigger column that will send data to Pabbly Connect.
• Click on ‘Send Test’ to ensure connectivity.

Once the test is successful, click on ‘Submit’ to finalize the setup. This configuration allows Pabbly Connect to capture new entries from your Google Sheets.

4. Setting Up Gmail Action in Pabbly Connect

After establishing the Google Sheets connection, it’s time to set up the action in Pabbly Connect. Select Gmail as the action application and choose ‘Send Email’ as the action event. You will need to connect your Gmail account to Pabbly Connect by clicking on ‘Connect’ and allowing the necessary permissions.

Once connected, you will be required to map the fields from your Google Sheets response to the Gmail action. This includes mapping recipient email addresses, sender name, email subject, and email content. Ensure that you select the correct fields from the Google Sheets response for accurate email sending.

5. Testing and Automating Email Campaigns

With everything set up in Pabbly Connect, it’s time to test the automation. Click on ‘Save and Send Test’ to send a test email to the designated recipient. Check your Gmail account to verify that the email has been sent successfully.

Now, whenever you add a new row in your Google Sheets with campaign details, Pabbly Connect will automatically send out emails based on the information provided. This automation simplifies the email marketing process significantly.

Conclusion

In this tutorial, we demonstrated how to automate email campaigns using Pabbly Connect with Google Sheets and Gmail. By following the steps outlined, you can streamline your email marketing efforts effectively.