Integrating Facebook Lead Ads with Pabbly Connect and Pabbly Email Marketing: A Step-by-Step Guide

Learn how to integrate Facebook Lead Ads with Pabbly Connect and Pabbly Connect for automated lead management. Follow this detailed tutorial for seamless setup.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for Facebook Lead Ads

To start integrating Facebook Lead Ads with Pabbly Connect, first, navigate to the Pabbly Connect website. Here, you can create a free account if you haven’t already. Once logged in, click on ‘Create Workflow’ to begin the setup process. This is where you will define the integration between Facebook Lead Ads and Pabbly Connect. using Pabbly Connect

In the workflow creation window, select ‘Facebook Lead Ads’ as your trigger application. The trigger event should be set to ‘New Lead Instant’. This setup ensures that every time a new lead is generated through your Facebook ad, Pabbly Connect will capture that lead’s details automatically.

2. Capturing Leads with Facebook Lead Ads

After setting up your workflow, it’s essential to create a test lead using the Facebook Lead Ads testing tool. This tool allows you to simulate lead submissions without running live ads. Select your Facebook page and the corresponding lead generation form. Fill in the necessary details for the dummy lead and submit the form. using Pabbly Connect

• Select your Facebook page from the drop-down.
• Choose the lead generation form associated with your ad.
• Fill in the lead details and submit the form.

Once the form is submitted, Pabbly Connect will receive the lead information, allowing you to verify that the integration is functioning correctly. You should see the lead data reflected in the Pabbly Connect response section.

3. Integrating with Pabbly Email Marketing

After successfully capturing the lead data, the next step is to connect Pabbly Connect with Pabbly Email Marketing. In your action step, select ‘Pabbly Email Marketing’ as the application. The action event should be set to ‘Add Subscriber’. This allows you to automatically add new leads as subscribers to your email marketing lists. using Pabbly Connect

To establish this connection, you will need to provide your Pabbly Email Marketing API key. You can find this key in your Pabbly Email Marketing account under the API settings. Once you enter the API key, map the lead details such as email address and name from the previous step.

4. Testing the Integration

With the lead data being captured and the email marketing integration set up, it’s time to test the entire workflow. Submit another test lead through the Facebook Lead Ads testing tool. After submission, check your Pabbly Email Marketing account to verify that the new lead has been added as a subscriber. using Pabbly Connect

If everything is configured correctly, you should see the new lead listed in your subscribers. This confirms that the integration between Facebook Lead Ads and Pabbly Email Marketing via Pabbly Connect is successful.

5. Automating Future Lead Management

Now that you have set up the automation, every new lead generated through your Facebook Lead Ads will be automatically added to your Pabbly Email Marketing account. This eliminates the need for manual data entry and ensures that your email marketing campaigns are always up to date with the latest leads. using Pabbly Connect

Additionally, you can enhance this workflow further by integrating other applications like Slack or Google Sheets to manage your leads more effectively. Pabbly Connect allows seamless integration with multiple applications, making it a versatile tool for automating your marketing processes.

Conclusion

In this tutorial, we explored how to integrate Facebook Lead Ads with Pabbly Connect and Pabbly Email Marketing to automate lead management. With this setup, you can efficiently manage leads and enhance your marketing efforts without manual intervention.