Automate Google Ads Leads to MailerLite and Google Sheets Using Pabbly Connect

Learn how to automate Google Ads leads to MailerLite and Google Sheets using Pabbly Connect in this detailed tutorial. Step-by-step instructions included. Learn to create powerful connections between your critical applications without requiring specialized programming knowledge or extensive technical background.

Watch Step By Step Video Tutorial Below

1. Access Pabbly Connect for Automation

To start automating your Google Ads leads to MailerLite and Google Sheets, first access Pabbly Connect. This integration platform allows you to connect various applications seamlessly. Begin by creating a free account on Pabbly Connect, which can be done in just two minutes.

Once logged in, navigate to the dashboard and click on the blue button labeled ‘Create Workflow’. You’ll need to provide a name for your automation, such as ‘Add Google Ads Leads to MailerLite and Google Sheets.’ Select the folder where you want to save this workflow and click on ‘Create’ to proceed.

2. Set Up Trigger Integration with Google Ads

In this step, you will set up the trigger for your automation using Google Ads. The trigger will activate whenever a new lead is generated via your Google Lead form. In the Pabbly Connect interface, choose Google Lead Form as the application for your trigger event.

• Select the trigger event as ‘New Lead’.
• Copy the provided webhook URL from Pabbly Connect.
• Paste this URL into your Google Lead form settings under lead delivery options.

After pasting the URL, you will need to add a webhook key for verification. Once done, send test data to check if the connection is working. If successful, you will see the lead data reflected in Pabbly Connect, confirming that the integration is functioning correctly.

3. Add Data to Google Sheets via Pabbly Connect

Next, you will set up the action to add the lead data to Google Sheets. In Pabbly Connect, select Google Sheets as the action application. Choose the action event as ‘Add New Row’ to ensure that each new lead creates a corresponding row in your spreadsheet.

• Connect your Google Sheets account to Pabbly Connect.
• Select the spreadsheet and the specific sheet where you want to add the lead data.
• Map the fields from your Google Lead form to the corresponding columns in your Google Sheets.

After mapping the fields, save the action and send a test request. Check your Google Sheets to verify that the new lead information has been added correctly. This integration ensures that your leads are automatically logged without manual effort.

4. Create a Subscriber in MailerLite Using Pabbly Connect

The final step is to create a subscriber in MailerLite using the lead data captured through Pabbly Connect. Select MailerLite as the application for this action, and choose the action event as ‘Add or Update Subscriber’. This will allow you to add the lead as a subscriber in your email marketing list.

To connect MailerLite, you will need to enter your API key. Obtain this key from your MailerLite account under the integrations section. Once connected, select the group where you want to add the subscriber and map the required fields such as email, first name, and last name.

After mapping the fields, save the action and send a test request to create the subscriber. Check your MailerLite account to confirm that the new subscriber has been added successfully. This integration allows you to efficiently manage your leads and streamline your email marketing efforts.

Conclusion

In this tutorial, we demonstrated how to automate Google Ads leads to MailerLite and Google Sheets using Pabbly Connect. By following these steps, you can ensure that your leads are captured and organized automatically, enhancing your marketing efficiency.