Integrate WordPress and Brivo Email Campaigns Using Pabbly Connect

Learn how to automate email campaigns in Brivo from WordPress posts using Pabbly Connect. Step-by-step guide for seamless integration. Revolutionize your productivity approach with just a few strategic clicks. Uncover professional methods for connecting applications and creating workflows that reclaim hours of your week.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To automate email campaigns in Brivo from WordPress posts, you first need to access Pabbly Connect. This platform allows you to create workflows that integrate various applications seamlessly.

If you are a new user, sign up for Pabbly Connect, which takes less than two minutes. Existing users can simply log in to their accounts. Upon signing up, you will receive 100 free tasks to test the automation.

2. Creating a Workflow in Pabbly Connect

Once you’re logged into Pabbly Connect, navigate to the dashboard. On the right side, click on the ‘Create Workflow’ button, which will prompt you to name your workflow. You can name it something like ‘Brivo Email Campaign from WordPress Post’.

• Click on ‘Create’ to proceed.
• You will see two main events: Trigger and Action.

Your trigger will be WordPress, and the action will be Brivo. This setup allows Pabbly Connect to automate the process of creating an email campaign whenever a new post is published on WordPress.

3. Setting Up the WordPress Trigger

The next step involves setting up the trigger in Pabbly Connect. Click on WordPress as your trigger application and select the event ‘New Post Published’. This event will initiate the workflow whenever a new post is published.

Upon selecting this, Pabbly Connect will provide you with a webhook URL. Copy this URL as it will be used to connect WordPress with Pabbly Connect. Now, go to your WordPress account and install the WP Webhooks plugin if you haven’t done so already.

• Activate the plugin and go to its settings.
• Under ‘Send Data’, select ‘Post Created’ and add the webhook URL you copied.

Make sure to configure the trigger settings to select the post type and status. Save these settings to complete the WordPress trigger setup.

4. Testing the Integration with a New Post

After setting up the trigger, it’s time to test the integration using Pabbly Connect. In your WordPress dashboard, create a new post. Give it a title and a description, then publish it. This action will send the post details to Pabbly Connect via the webhook.

Once the post is published, return to Pabbly Connect and check if the response has been captured. You should see the post details such as title, description, and permalink. This confirms that the trigger is working correctly.

Verify the received data includes the post title and description. This data will be used for creating the email campaign in Brivo.

With the test successful, you can now proceed to set up the action step in Pabbly Connect.

5. Creating the Email Campaign in Brivo

Now that you have tested the trigger, select Brivo as your action application in Pabbly Connect. Choose the action event ‘Create Email Campaign’ and click on connect. You will need to enter your Brivo domain and API key to establish this connection.

Once connected, you can set up the email campaign details. Map the campaign name to the post title received from the previous step. Fill in other required fields like sender’s email, sender’s name, and campaign content. This mapping ensures that each new post creates a unique email campaign.

Select the email list to which the campaign will be sent. Schedule the campaign using the current date and time.

After filling out all necessary fields, click on ‘Save and Send Request’ to create the email campaign. You will receive a confirmation response indicating that the campaign has been successfully scheduled.

Conclusion

In this tutorial, we demonstrated how to integrate WordPress with Brivo using Pabbly Connect. By following these steps, you can automate email campaigns every time a new post is published, streamlining your marketing efforts effectively.