Learn how to integrate Facebook Leads with WhatsApp messages for your pharmaceutical business using Pabbly Connect. Step-by-step guide included! Build sophisticated automated workflows in less time than you think. This guide translates complex integrations into straightforward steps for immediate implementation.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Facebook Leads and WhatsApp Integration

To begin the integration process, you need to access Pabbly Connect. If you’re a new user, click on the ‘Sign Up for Free’ button to create an account. Existing users can simply log in to their dashboard.

Once logged in, navigate to your dashboard and locate the ‘Create Workflow’ button on the right-hand corner. Click it and name your workflow, such as ‘Send WhatsApp Messages to Facebook Leads’. Save it into a folder named ‘Facebook Lead Ads to WhatsApp’ for easy organization.


2. Setting Up the Trigger with Facebook Leads

In this step, you will set up the trigger application, which is Facebook Lead Ads. Select Facebook Lead Ads as your trigger app and choose the trigger event as ‘New Lead Instant’. This ensures that every time a new lead is generated, the workflow will activate.

  • Select Facebook Lead Ads as the trigger application.
  • Choose ‘New Lead Instant’ as the trigger event.
  • Click on ‘Connect’ to link your Facebook account to Pabbly Connect.

Once connected, select the Facebook page associated with your pharmaceutical business and the lead generation form you wish to use. This setup allows Pabbly Connect to capture new leads effectively.


3. Establishing Connection with WhatsApp Cloud API

Next, you need to set up the action application, which is WhatsApp Cloud API. Choose WhatsApp Cloud API as your action app and select ‘Send Template Message’ as the action event. This allows you to send messages to leads captured from Facebook.

To connect WhatsApp Cloud API with Pabbly Connect, you will need to enter your token, phone number ID, and WhatsApp business account ID. These details can be found in the Meta for Developers dashboard under the WhatsApp API setup.

  • Input your temporary access token from Meta for Developers.
  • Paste the phone number ID and WhatsApp business account ID.
  • Click ‘Save’ to establish the connection.

Once saved, Pabbly Connect will facilitate sending WhatsApp messages to the leads captured from your Facebook ads.


4. Sending WhatsApp Messages to Leads

Now that the connections are established, you can configure the WhatsApp message template. Select the template you created, such as ‘New Lead Message’, and ensure the language code is set to English (US).

In the body of the message, include a greeting and a variable placeholder for the lead’s name. This ensures that every WhatsApp message sent will be personalized based on the lead’s information captured by Pabbly Connect.

Choose the template name and language code. Map the mobile number and lead name from the previous step. Click ‘Save and Send Request’ to send the message.

After clicking save, Pabbly Connect will process the request and send the WhatsApp message to the lead, confirming the successful automation.


5. Conclusion

In conclusion, using Pabbly Connect to send WhatsApp messages to Facebook leads for your pharmaceutical business enhances communication and engagement. This integration streamlines the process, ensuring that every new lead receives timely responses through WhatsApp.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.

By following the detailed steps outlined in this tutorial, you can set up this automation effectively, improving your lead management and customer interaction strategies.