Learn how to create a Klaviyo subscriber from a webhook response using Pabbly Connect. This detailed tutorial walks you through the integration process step by step.

Watch Step By Step Video Tutorial Below


1. Accessing Pabbly Connect for Integration

To start the process of creating a Klaviyo subscriber from a webhook response, you need to access Pabbly Connect. If you’re a new user, you can sign up for free and get 100 tasks every month. Existing users can sign in directly to their dashboard.

Once logged in, navigate to the dashboard where you will create a new workflow. Click on the ‘Create Workflow’ button in the top right corner. Name your workflow, for example, ‘Create Klaviyo Subscriber from Webhook Response’, and save it in a relevant folder like ‘Klaviyo Automation’.


2. Setting Up Trigger and Action in Pabbly Connect

The next step involves setting up the trigger and action for your workflow in Pabbly Connect. For this integration, the trigger will be ‘Webhook by Pabbly’. This captures the incoming webhook response whenever a form submission occurs.

After selecting the webhook trigger, you need to specify the action. Search for ‘Klaviyo’ as your action application and choose the action event to ‘Add or Update Subscriber to a List’. This sets up the workflow to create a subscriber in your Klaviyo account based on the webhook response.


3. Configuring Webhook URL for Form Submission

To capture the webhook response, you must configure the webhook URL. In the trigger window of Pabbly Connect, copy the provided webhook URL. This URL needs to be integrated into the application you are using, such as JotForm or any other form builder.

In your form builder, navigate to the settings and find the integrations section. Here, add the copied webhook URL into the designated field for webhooks. Complete the integration setup and publish the form. Now, you can test the setup by submitting the form to initiate a webhook response.


4. Testing the Webhook Response in Pabbly Connect

Once the form is submitted, Pabbly Connect will capture the webhook response. Go back to your Pabbly Connect dashboard to check if the response has been successfully recorded. You should see the details captured from the form submission, such as the first name, last name, email, and other relevant fields.

This confirms that the webhook trigger is functioning correctly. The next step is to map these captured fields to the corresponding fields in Klaviyo. This mapping ensures that the data received from the webhook is correctly assigned to the subscriber’s details in Klaviyo.

  • Capture the webhook response details in Pabbly Connect.
  • Check for the first name, last name, and email in the recorded data.
  • Ensure all necessary fields are included for subscriber creation.

Once you have verified the data, you can proceed to connect Klaviyo with Pabbly Connect to add the subscriber.


5. Adding Subscriber to Klaviyo through Pabbly Connect

To add a subscriber to Klaviyo, you will need to establish a connection using the Pabbly and private API keys from your Klaviyo account. In Pabbly Connect, click on the connect button and enter the required API keys. You can find these keys in your Klaviyo account under profile settings.

After entering the API keys, select the subscriber list where you want to add the new subscriber. This is done by mapping the relevant fields from the webhook response to the subscriber details in Klaviyo. For instance, map the first name, last name, and email fields appropriately.

  • Enter the Pabbly API key from Klaviyo.
  • Create a new private API key if necessary.
  • Map all required fields correctly for successful subscriber addition.

Once all fields are mapped, click on ‘Save and Send Test Request’. If successful, you will see a confirmation that a new subscriber has been added to your Klaviyo account.


Conclusion

This tutorial demonstrated how to create a Klaviyo subscriber from a webhook response using Pabbly Connect. By following these steps, you can automate the process of adding subscribers efficiently and effectively, ensuring that your marketing lists are always up to date.

Ensure you check out Pabbly Connect to create business automation workflows and reduce manual tasks. Pabbly Connect currently offer integration with 2,000+ applications.