How to Send WhatsApp Messages to Facebook Leads for Performance Marketing Agency Using Pabbly Connect

Learn how to send WhatsApp messages to Facebook leads for your performance marketing agency using Pabbly Connect. Step-by-step tutorial included. Follow this definitive guide to creating powerful automated workflows with straightforward, efficiency-focused solutions that save valuable time.

Watch Step By Step Video Tutorial Below

1. Setting Up Pabbly Connect for WhatsApp Messaging

To send WhatsApp messages to Facebook leads for your performance marketing agency, the first step is to access Pabbly Connect. This platform allows you to automate the process by connecting different applications seamlessly. Start by signing into your Pabbly Connect account or create a new account if you are a first-time user.

Once logged in, navigate to the dashboard and click on the ‘Create Workflow’ button. Name your workflow, such as ‘Send WhatsApp Messages to Facebook Leads for Performance Marketing Agency,’ and save it in a designated folder for easy access.

2. Setting Up Facebook Lead Ads as a Trigger in Pabbly Connect

In this section, you will configure Facebook Lead Ads as the trigger application in Pabbly Connect. This means that whenever a new lead is generated through your Facebook ads, it will initiate the workflow you created. Select Facebook Lead Ads as your trigger application and choose the trigger event as ‘New Lead Instant.’

• Click on ‘Connect’ to establish a connection with Facebook Lead Ads.
• Authorize Pabbly Connect to access your Facebook account.
• Select the appropriate Facebook page and lead form associated with your ads.

After selecting the page and lead form, click on ‘Save and Send Test Request’ to ensure the connection is established successfully. This will allow Pabbly Connect to capture new leads in real-time.

3. Testing the Facebook Lead Ads Connection

Testing the connection between Facebook Lead Ads and Pabbly Connect is crucial to ensure that your setup works correctly. To do this, you will need to perform a test submission of your lead form. Navigate to the Meta for Developers page and access the Lead Ads Testing Tool.

• Select your Facebook page and lead form from the dropdown menus.
• Fill in the required fields and click on ‘Submit’ to send a test lead.
• Confirm that the test lead has been received in Pabbly Connect.

Once the test lead is successfully captured in Pabbly Connect, you are ready to move on to the next step of sending WhatsApp messages.

4. Configuring WhatsApp Cloud API in Pabbly Connect

Now, you will configure the WhatsApp Cloud API as the action application in Pabbly Connect. This step involves connecting your WhatsApp Cloud API account to Pabbly Connect to send messages. Click on ‘Connect’ and enter your WhatsApp API token, phone number ID, and WhatsApp Business Account ID.

After entering the required information, click on ‘Save’ to establish the connection. Once connected, select the message template you created in WhatsApp Cloud API, which will be used to send messages to new leads.

5. Sending WhatsApp Messages to New Leads

In this final step, you will set up how Pabbly Connect sends WhatsApp messages to your new leads. Use the mapping feature to dynamically insert lead details such as the recipient’s mobile number and name into your message template. This ensures that each message is personalized for the lead.

Select the appropriate message template for the WhatsApp message. Map the lead’s mobile number and name from the previous step. Click on ‘Save and Send Test Request’ to send a test message.

Upon successful test completion, you can confirm that WhatsApp messages will now be sent automatically to new leads generated through your Facebook ads. This automation streamlines your communication process, allowing you to engage with potential clients effectively.

Conclusion

Using Pabbly Connect, you can efficiently send WhatsApp messages to Facebook leads for your performance marketing agency. This integration not only saves time but also enhances your lead engagement strategy. Automate your communication today for better results!