Recover Abandoned Carts in WooCommerce with ConvertKit Email Sequence Using Pabbly Connect

Learn how to recover abandoned carts in WooCommerce by integrating with ConvertKit using Pabbly Connect. Step-by-step tutorial for effective email automation. Master proven automation processes with practical implementation examples and strategic recommendations you can apply immediately in your workflow.

Watch Step By Step Video Tutorial Below

1. Introduction to Pabbly Connect for WooCommerce and ConvertKit Integration

Pabbly Connect is essential for recovering abandoned carts in WooCommerce by integrating with ConvertKit. This integration allows you to automate email sequences that remind customers of their abandoned carts. using Pabbly Connect

To get started, first access Pabbly Connect by searching for it in your browser. You will land on the Pabbly Connect homepage where you can either sign in or sign up for free. Signing up is quick and gives you 100 tasks every month, which is perfect for testing your automation.

2. Creating a Workflow in Pabbly Connect

To create a workflow, click on the ‘Create Workflow’ button after logging into Pabbly Connect. Name your workflow something descriptive, like ‘Recover Abandoned Carts in WooCommerce with ConvertKit Email Sequence’. using Pabbly Connect

Next, select the folder where you want to save your workflow. After selecting your folder, click on ‘Create’ which will take you to a new window where you can set up your trigger and action.

• Click on ‘Create Workflow’ button
• Name your workflow appropriately
• Select the appropriate folder

Now, you will set up the trigger application, which will be WooCommerce. Search for WooCommerce and select it as your trigger application.

3. Setting Up the Trigger Event in Pabbly Connect

Once you have selected WooCommerce, you need to set the trigger event. In this case, choose the ‘New Cart Abandonment’ event. This event will trigger whenever a customer abandons their cart. using Pabbly Connect

After selecting the trigger event, you will need to connect WooCommerce with Pabbly Connect using a webhook URL. This URL acts as a bridge between the two applications.

• Select ‘New Cart Abandonment’ as the trigger event
• Copy the webhook URL provided by Pabbly Connect
• Paste this URL into your WooCommerce settings

In your WooCommerce settings, ensure that you enable the tracking for abandoned carts. Set a cutoff time, such as 15 minutes, which will determine how long after a cart is abandoned the system will consider it abandoned.

4. Connecting ConvertKit with Pabbly Connect

After setting up the trigger, it’s time to connect ConvertKit as your action application in Pabbly Connect. Search for ConvertKit and select it as your action application. using Pabbly Connect

Next, choose the action event as ‘Add Subscriber to a Sequence’. This allows you to add the abandoned cart customer to a specific email sequence designed for recovering abandoned carts.

Select ‘Add Subscriber to a Sequence’ as the action event Connect ConvertKit by entering your API key and secret Map the subscriber details from WooCommerce

To find the API key and secret, go to your ConvertKit account settings under the API section. After entering these credentials in Pabbly Connect, you will be able to map the necessary fields such as email address, first name, last name, and phone number from the WooCommerce response.

5. Testing and Verifying the Integration

Once everything is set up, it’s crucial to test the integration to ensure it works seamlessly. Click on the ‘Save and Send Test’ button in Pabbly Connect to verify that the subscriber is added to your ConvertKit sequence correctly. using Pabbly Connect

After the test, check your ConvertKit account to see if the new subscriber appears in your designated sequence. Refresh the subscriber list in ConvertKit to confirm that the details from WooCommerce have been captured accurately.

Click ‘Save and Send Test’ in Pabbly Connect Check for the new subscriber in ConvertKit Verify subscriber details match the WooCommerce data

Once verified, your setup is complete! You can now automatically send email sequences to recover abandoned carts, increasing your chances of converting hesitant shoppers into paying customers.

Conclusion

Using Pabbly Connect to integrate WooCommerce with ConvertKit allows you to automate the recovery of abandoned carts effectively. This setup not only streamlines your marketing efforts but also enhances customer engagement through targeted email sequences.