Automate Your Social Media Calendar with Pabbly Connect: A Step-by-Step Guide

Learn how to automate your social media calendar using Pabbly Connect with Google Sheets and various social media platforms. Follow this detailed tutorial for seamless integration.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Integration

To start automating your social media calendar, the first step is to access Pabbly Connect. You can do this by typing the URL Pabbly.com/connect in your browser. Once on the Pabbly Connect homepage, you will see options to sign in or sign up for free.

If you are a new user, click on the ‘Sign Up for Free’ button to create your account and receive 100 free tasks. Existing users can simply sign in. After signing in, navigate to the ‘All Apps’ section and click on Pabbly Connect to access the dashboard.

2. Creating a Workflow in Pabbly Connect

Once on the dashboard of Pabbly Connect, you can create a new workflow by clicking the ‘Create Workflow’ button. A dialog box will appear asking you to name your workflow. For this tutorial, name it ‘Create Social Media Calendar from Google Sheets and Autopost Images on Social Media’.

• Select the folder where you want to save the workflow.
• Click on ‘Create’ to save the workflow.

After creating the workflow, you will see two sections: Trigger and Action. The trigger will determine when the workflow starts, while the action will define what happens next. For this automation, we will set the trigger to be a scheduled event.

3. Setting Up the Schedule Trigger

The next step involves setting up the schedule trigger in Pabbly Connect. Click on the trigger application and select ‘Schedule’. This feature allows you to specify how often the workflow should run. Choose the frequency based on your needs, such as daily, weekly, or monthly.

• Select ‘Every Day’ to run the workflow daily.
• Set the time for the trigger, for example, 10:00 AM.

Once you have configured the schedule settings, click on ‘Save’. Now, every day at the specified time, the workflow will trigger, allowing you to automate the posting process across your social media platforms.

4. Integrating Google Sheets with Pabbly Connect

After setting up the trigger, the next step is to integrate Google Sheets with Pabbly Connect. This integration allows you to fetch the current date and corresponding post details from your social media calendar. Select Google Sheets as your action application and choose the ‘Lookup Spreadsheet Rows’ action event.

Connect your Google account to Pabbly Connect. Select the spreadsheet containing your social media calendar. Map the current date to search for the specific post details.

Once the mapping is done, click on ‘Save and Send Test Request’. This action will retrieve the caption and other details for the post scheduled for that day, allowing you to continue with your automation process.

5. Posting on Social Media Platforms Using Pabbly Connect

Now that you have integrated Google Sheets, the final step is to post on various social media platforms using Pabbly Connect. Start by selecting Facebook Pages as your action application and choose the ‘Create Page Photo Post’ event. Connect your Facebook account and select the page where you want to share the post.

Map the photo URL received from Google Drive. Map the caption received from Google Sheets.

Click on ‘Save and Send Test Request’ to create the post. Repeat the process for other platforms like Instagram, ensuring you select the appropriate action events. After completing these steps, your posts will be automatically shared on your social media accounts according to the schedule you’ve set.

Conclusion

In this tutorial, we explored how to automate your social media calendar using Pabbly Connect, Google Sheets, and various social media platforms. By following the steps outlined, you can effortlessly share posts without manual effort, enhancing your social media presence.