Integrating Facebook Lead Ads with Flodesk Using Pabbly Connect: A Step-by-Step Tutorial

Learn how to integrate Facebook Lead Ads with Flodesk using Pabbly Connect to automatically add leads as subscribers under different segments. Eliminate manual repetitive tasks from your workflow. Discover proven automation methods with intuitive steps designed for efficiency-minded professionals.

Watch Step By Step Video Tutorial Below

1. Accessing Pabbly Connect for Facebook Lead Ads Integration

To start the integration process, you need to access Pabbly Connect. First, visit the Pabbly Connect website and sign in to your account. If you are a new user, you can sign up for free and get 100 tasks every month.

Once logged in, you will see the ‘All Pabbly Apps’ window. Click on ‘Access Now’ under Pabbly Connect to enter the dashboard. Here, you can create workflows to automate the process of adding leads from Facebook Lead Ads to Flodesk as subscribers.

2. Creating a Workflow in Pabbly Connect

In the Pabbly Connect dashboard, click on the ‘Create Workflow’ button located at the top right corner. A dialog box will appear asking for a workflow name. Enter a descriptive name like ‘Add Facebook Lead Ads Leads as Subscribers in Flodesk Under Different Segments’. using Pabbly Connect

• Select the appropriate folder for your workflow.
• Click on the ‘Create’ button to finalize your workflow setup.

After creating the workflow, you will see two sections: Trigger and Action. The Trigger is an event that starts the workflow, while the Action is what happens as a result. In this case, the trigger will be a new lead from Facebook Lead Ads, and the action will be to add the lead as a subscriber in Flodesk.

3. Setting Up the Trigger: Facebook Lead Ads

To set up the trigger, click on the arrow in the Trigger section and select ‘Facebook Lead Ads’ as the trigger application. Choose ‘New Lead Instant’ as the trigger event. This setup allows Pabbly Connect to capture new leads generated from your Facebook ads.

Next, click on ‘Connect’ to link your Facebook Lead Ads account with Pabbly Connect. A new window will prompt you to add a new connection. Ensure you are logged into your Facebook account in a separate tab for a smooth connection process.

• Select the Facebook page associated with your lead ads.
• Choose the lead generation form you created for capturing leads.

Finally, click on the ‘Save and Send Test Request’ button. This action will wait for a webhook response, indicating that Pabbly Connect is ready to capture the new lead data.

4. Setting Up the Action: Adding Subscribers in Flodesk

After successfully setting up the trigger, it’s time to configure the action. In the Action section, select ‘Flodesk’ as the action application. Choose the action event as ‘Create/Update Subscriber’. This allows Pabbly Connect to add the new lead as a subscriber in your Flodesk account.

Click on ‘Connect’ to authorize your Flodesk account with Pabbly Connect. Once connected, you will need to map the fields required for creating a subscriber, such as the email, first name, and last name of the lead.

Map the email field with the lead’s email captured from Facebook. Do the same for first name and last name fields.

Once all fields are mapped, click on the ‘Save and Send Test Request’ button to create the subscriber in Flodesk. You will receive a confirmation response indicating that the subscriber has been successfully created.

5. Segmenting Subscribers Based on Lead Interests

The final step in this integration process is to segment the subscribers based on their interests, such as rental properties, commercial properties, or residential properties. This segmentation is crucial for targeting your email campaigns effectively. using Pabbly Connect

In Pabbly Connect, use the ‘Router’ feature to create conditions based on the property type selected by the lead. Set up filters for each segment, ensuring that leads are routed to the correct subscriber segment in Flodesk.

For commercial properties, set the filter condition to equal ‘commercial’. For rental properties, set the condition to equal ‘rental’. For residential properties, set the condition to equal ‘residential’.

After setting up the router conditions, map the subscriber email to the corresponding segments in Flodesk. This ensures that when a lead selects a property type, they are automatically added to the correct subscriber segment, enhancing your marketing strategies.

Conclusion

In this tutorial, we learned how to integrate Facebook Lead Ads with Flodesk using Pabbly Connect. By automating the process of adding leads as subscribers under different segments, you can save time and improve your marketing efforts significantly.

Utilizing Pabbly Connect for this integration not only streamlines your workflow but also enhances your ability to target leads effectively based on their interests, ultimately increasing your chances of conversion.